Show 4 J i 6 t Jt Ii L The Tho Popularity of ef a 8 Newspaper 1 t tr t I f j t b tivi i v il is reflected in 1 1 ti t r T The ants V of ef the People f 0 I J 1 I I i l t f L fJ f sT rf Ie j J. v i r i WANT ADS GREW IN 1 9 fl I to J Notwithstanding a a national shrinkage in C Classified Advertising I 1 t 4 4 t r Advertising That Pays Pays Grows Grows L V The R R. R s Hs 71 Advertising That Grows pays Grows Pays iU ti t tt o J til d o t l. l o J 4 Us W P I Phenomenal Vant Record ecord jf 2 1920 1921 Ads Gained Gamed 7 1 January 1171 f r February 7 Lk- Lk t j Mar March h. h 9 7 MORE MOR P PEOPLE April 52 42 i USED 4 r. r May 4 t 87 r June June f 14 k h t V t. t J July y 1779 9 I T 6 r August August t 4 l h in tJ J JA September 1 A 1 I I. I 1 October I J 1 9 2 1 s. s J f j tr November N vember 49 9 f than a t. t December 4 48 8 12 t 28 1 9 2 0 Totals Jt f t. t ii I i MOST PEOPLE IN SALT LAKE READ THE TE TELEGRAM E j t I t T Tv i TELEGRAM READERS RESPOND J t L Home Circulation Produces for Want Vant Advertisers The T v ih rhe r r 01 Home Paper of Salt Lake 1 J. J t Figuring Cost Per Inquiry the Best Producing Medium in inS tt Lake LakeI I t f 66 tHi A A Dime ya yae e a 03 If Lh S ca N 3 to Advertise f r 1 d y k f 1 1 J SALT LAKE TELEGRAM I I I I rH BIG II I Ii i SPECIAL RELEASE I Ii j i OLSON I I SINGS I i. i I 4 I I i I ANGEL i iI Double Disc Double Disc Columbia Record Record 75 75 I THE SEASONS SEASON'S BIG SONG HIT HITI I I Hero Here Is n a real hit Angel Child ChUd the big song hit sung by bythe bythe the tho popular star Al AI Jolson makes a n. record that c everyone will I want Bo Do sure to hear it We Ve have bave It And remember remember-Al remember Al Jolson sings all his new new hits on the Co- Co Record and ONLY on the tho Columbia And YOU will like the tho New Process Columbia Rec Record Record tho tho rd-tho the ideal record for tor YOUR Phonograph Phonograph Dept on en Main Floor Charge 1 Customers May Have Records Charged Auerbach's Phonograph Dept i Record Service j I F. t TUESDAY EVENING MARCH 28 1922 1922 STATE TATE ft BROA FOUNDED 1864 THE TI BIG axe STORE s 's Pretty f fry ry Aprons With With rick-rack rick edges large pockets and nd sash ties Women's House I Women's Beautiful Presses Dresses Special Bungalow v Aprons Special Made Made of good quality light In In the pretty Martha Was Wa ti colored percales with fitted m ington style Checked bodies bodie belts Sizes 38 to 44 with plain trims back fasten fasten- ing and sash ties All ri rick rickrack Women's Extra Si Size Sie e rack trimmed t Bungalow Aprons Beautiful C Checked Amoskeag g Special 49 4 Gingham Bungalow Aprons In In navy blue with side front fastenings and loose belt Special Sizes 46 to 50 With With neat stitch trims Auerbach's Third Auerbach's Third I Floor A 1 I AUERBACH'S 6 ll I C CUT U T RATE D DRUGS R U UI I- I FREE MORNING SPECIALS A sample box of ef C Colgate's 9 to 1 JELLO JELLO-JELLO JELLO O p. p Erto m. m Tooth Paste given free with each purchase of Colgate's Colgate s Assorted flavors ors Extra cia cial 3 special ape ape- Shaving Sha Cream or Soap French Bakery's large loaves Raisin Bread lOc Mazola Oil gallon cans Mennen Mennen's s Talcum all alt odors 19 special Prophylactic Tooth Brushes 19 3 Ibs lbs National r Biscuit company's com com- 00 doz Jergens Jergen's Bath Tablets Tablet pany pany's 5 Soda Crackers 1 dozen Uneeda lOc Jergens Jergen's Almond and Violet 1 MEA MEATS TS So Soap p 3 for Steer Pot Tot Roast lb Ib lOc and 12 iio Lavoris Rib Boiling Beef lb Ib GOc COc Lavoris Sirloin Steaks lb Ib 17 17 Lavoris YOU Young g Mutton Steak 2 lbs Ibs GOc COc Halls Hall Canker Medicine k Young Mutton Loin Chops Ib lb ac i ALL DAY lI SPECIALS LI s Auerbach LaIn s- s Main Floor Shredded Wheat Biscuits Cream of ot Wheat M M. J J J. B B. Coffee 1 lb Ib can M M. J J J. B. B Coffee CoffeeS 3 lb Ib can faco t M rr J r. r B. B Coffee 5 lb Ib can Mountain Made Apricot Golden Arrow Creamery Butter J JiSo iSo National Biscuits 2 for Bee Hive Brand Toilet 4 bars Soap Paint and Wall WallPaper i A I Naptha Soap 3 S bars Tall Tan Can I Sego Sege Milk 1 Roman homan Meal l Paper D Dept 1 2 Pure Lemon and Vanilla Extract Guaranteed House Paint Blue mue Label Ketchup tt A nt Small Lea and Perrin Sauce Gallon 3 t to 0 h Large Lea and Perrin Sauce MEA MEATS TS I a I. I somme j 2 lbs Ibs Pure White Lard 5 lb Pork Steak Ib lb l Veal Lorn Loin Chops Pork Porle Chops Ib lb Ib lb Old rj English E En i. i lish IS h Floor n OO Wax w X I 1 Best Round Steak Ib lb Pound Pound 73 Shoulder Pa-k Pa Roast Ib lb 17 1 Auerbach's Auerbach Maln Auerbach's Main s-Main Main Floor Auerbach's Auerbach Fourth Auerbach's s Fourth Floor New Hand Bags 1 New New shaped boxes kodak kodak ko ko- dak and swagger bags of fi r the highest grade leathers 3 OS at about one one half half the regular price m. m 2 to 6 p. p m. m 2 to 6 p. p m. m Combination B Bead ad Necklaces Shopping Bag 5 50 2 for H Three Three part part combination Beads Beads in various colors color purse hand bag and shopping fancy tassel ends also graduated bag all in one dark red beads Auerbach's tain Auerbach's Main Floor 3 Newt Newest A score of models bewitchingly bewitch bewitch- S I styled reflecting the newest creations of the n new season From these styles we select this dainty model the Egyptian Sandal j They come in patent and I grey suede leathers with low I heels This smart model Is especially popular for fr dance and street wear Priced Moderately at OO Auerbach's Maln irain Main Floor 1 |