Show I Want Ads s Insure Excellent Buys Price cutting is radio merchandising's merchandising's merchandising's mer- mer No 1 evil according accordIng according accord- accord Ing to a survey of radio dealers by Radio and Television Television Television Tele Tele- vision Retailing Retailing- magazine Dealers report that current price cutting practices initiated initiated ini ini- nl- nl by radio dealers all over the country are the result of overproduction forced sales tie ins surprise launching launching- of new models preferential discounts discounts discounts dis dis- dis- dis counts overboard quota systems systems systems and erroneous estimates of potential demand Eighty- Eighty five per cent of the dealers said that their customers be believe believe be- be lieve prices paces of radio sets are arc too high One sure way to get good buys is through the want ads in The Salt Lake Tribune and Salt Lake Telegram Note how fast this radio and other items sold |