Salt Lake Telegram | 1950-01-12 | Page 13 | Company Executive Tells Soap Sellin Formula

dv r R cW I I 4 a Ij j I I 4 r a t r a 3 C r I s l r kf j nw J. J 1 I P. P McKinney i Soap firm I E E. E M. M Finehout White King manager attends area meet here V. V l P. P relives relves memories of or S. S L T L j Company Executive Tells Selling Formula Selling soap is a combination of an excellent product and factual factual factual fac fac- advertising nd according to E. E Matt Finehout vice president of White King Soap Co Los Angeles An An- geles Mr Finehout who for 22 years lra traveled the highways and byways of the west plugging his product should know For he represents one of the oldest 90 years and the fourth largest soap company compan in America The western firm was first on the market he said with witha a granulated granulated granulated soap He is in Salt Lake City Cily for a two-day two divisional sales meeting at Hotel Utah I have many happy memories of Salt Lake City M Mr r. r Finehout related for it was in 1922 that I first started my rounds here contacting jobbers promoting the product I He now has charge of sales and advertising crUsing for the the concern Other officials at the meeting with th Mr Finehout were J J. J P P. P McKinney McKinney McKinney Mc- Mc Kinney manager of sales promotion promotion promotion promo promo- tion W. W J. J Tormey sales manager manag-er of branch offices Irving Ining Lessin assistant advertising advertising- manager all of Los Angeles and Homer K Peterson Peterson Peterson Pe Pe- terson Salt Lake division man man- ager