Salt Lake Telegram | 1940-12-28 | Page 4 | Moods Madam, You Can Now Take Your Hair to the Dry-Cleaner Baby

MOODS MADAM MAD AM You Can Now Take Your Hair to The Dry-Cleaner Dry BABY 1 s j Ca a k i 4 j i t mum m. m After loose dust and every fleck of dry cuticle have been blown away from the scalp by a stream of air with 80 pounds of pressure behind it the hair is filled with medicated wood fiber This is blown and brushed through the hair cleaning and polishing it By ALICIA HART New treatments to make hair healthier as well as more beautiful beautiful beautiful ful are spotlighted in the best salons these days In addition to creation of smarter and lovelier co coiffures fures the hair experts are concentrating on eliminating excessively oily and abnormally dry conditions clearing the scalp of dandruff and flecks of dry cuticle giving the hair itself a healthy gleam One of the most interesting treatments is a de dry shampoo which not only cleanses the hair but leaves it glossy and easy to manage Also it stimulates the scalp and frees it of every single fleck of dry cuticle A stream of air with 80 pounds of pressure behind it is used first of all The hair is parted then the compressed air airis airis airis is trained on the scalp along the part This removes dandruff as effectively as a long out drawn-out peeling process The parting parting parting part part- ing and blowing on of air continue until every inch of the scalp is clean and shining Then a paper eyeshade is placed across the customers customer's forehead forehead forehead fore fore- head and into her hair is poured several handfuls of what the beauty people are pleased to call medicated wood fiber Its It's sawdust really really nice nice clean sawdust which has been treated with medicated lotions Anyway the wood fiber is rubbed on the scalp massaged and brushed through the hair until every strand is perfectly 2 a e F 4 k When the medicated wood fiber has completed its job of cleansing and polishing every particle is removed with a stream of air from the compressor This new combination dry cleaning and stimulating stimulating ing scalp treatment leaves the hair soft and shining clean clean and as perfectly polished Afterward the air compressor business is used again to blow away all aU the sawdust A woman who has a bad cold and doesn't want her hair washed would love this dry shampoo treatment So would anyone anyone anyone any any- one whose scalp is so thickly covered with dry cuticle that plain brushing no longer seems to do the trick And of course it does give dry hair an exceptionally nice shine Incidentally busy women who haven't time to have their hair done before every party are learning what miracles can be accomplished with a hair brush with small pieces of clean cotton between the bristles Upward and outward brushing with a be- be cottoned brush removes loose dust and a great deal of oil and in general gives the hair a freshly washed look well look well almost Also the hair do and hats enthusiasts among chic women admit musts for any girl who hopes to keep her hair attractive attractive attractive tive between visits to the beauty shop are a hair net or something something something some some- thing to wrap around the head at night a few small metal curlers or else mastery of the hairdressers' hairdressers trick of making curls without curlers and a comb or small brush with a tail Smart waves and soft curls wont won't stay that way without a little urging The perfectly hair you admire is not achieved simply by running a comb through it You can bet that its owner took time out somewhere along the line to learn to poke waves back into place to fashion ringlets and to fasten invisible pins securely r i s i a ii iii Y I l ft y e 7 y yam y i j j 1 Heres Here's brushing that means mean's business Notice how firmly the hair hairis is being brushed upward and away from the head Whether you are having a dry-cleaning dry shampoo or a regular one this is the way your hair should be brushed beforehand