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B McGavran I and she Is president f 1 dent o of the Amer Amer- American r. r r i T ican Association Th They St stud study il S soap dd claims Sr ice or of Cosmeticians y y firl t r m ti i Sy and Hair Artists Th Then the advise Palmo Palmolive tm w l r f r n they m a position she J IW l g f A has occupied for t W c m x i years tr Whenever r c VER of worlds world's JJ H t 11 v t. t n r beauty out experts x e s OVER the beauty fr are arc in n doubt as asto s specialists p insist on an Palmolive 1 Theres There's eres ere's nothing like the relaxation o of a facial l treatment b by y a skilled killed t to toe o c certain e crt r t a I n expert Any kind of beauty treatment is IS soothing for that m matter t tr Here Here's Heresa r theories they a ask k They have tried all sorts of beauty a glimpse of the beauty salon of Carsten of Berlin who is known to his I Mrs 1 McGavran's 5 advice and what nat C cleansing 1 met methods h 0 d s. s Th They ey consider d er P Palmolive Palm Palm- a lm patrons as cu Figaro Is ia m more 0 rc the they 0 olive 1 lve b best est b because it is IS a vegetable t a bl e 01 oil I Mrs I 5 McGavran I c G avran take It it vege Leading society matrons and debutantes debu debu- soap Because B. it c cleanses 1 without h out tonics of or New York ort Including all S SHE H E T TELLS ELL S THE T E beauty seekers Beckers lio Iho ho 1 patronize the tion Without roughening the skin Because Be Be- Firth Fifth Avenue Beauty Salons are re receiving re- re STARS ARS H HOW OW T TO U Use se B Beauty ea uty Soap For Bath To 0 it is h. h h the surprise of or their lives liven cause IS soot soothing gent gentle 1 yet thorough h when told that washing the face with KEEP SPARKLING Give lye Skin m Proper roper Treatment good old fashioned soap and water is h Beware of ordina ordinary soaps soars the first rule of or true skin beauty t This is the latest theory o of or t the A bath should be a luxury in the Don Dont Don't t be m misled i sled 1 e. e d M Many any soaps claim calm I most prominent of American beauty Jut the Ever Every Gainsborough day in inthe h specialists arid It is s also gaining g opinion of oC beauty specialists all over o the flit county country Y It should do more than youth Many soaps make beauty claims rapid favor in Paris and other leadIng lead lead- Beauty Shop InY In Ing centers or of the flit world orld Hollywood can be bC Just st cleanse It t should refresh It t I Learn first what is in the is 15 In soap you use 3 seen Americas America's s should soothe the skin it should keep ou f Cl famous a ao m o a u s a faces the skin supple fine and soft oft on your face Study the advertisements faces of or moving mo e For this beauty experts unite In recommend recommending rig use or of P Palmolive Palm Do most soaps tell you what they're I n w. w known picture n all stars over olive dove Soap soot which Is 19 Is r of Palmolive made No does Palmolive Palm- Palm I the World arid To this for Sor the bath as well w wI gip I won wonder er says saS olive 1 is IS ma made d e 0 of f olive olve 1 an and d. d A As R Relaxation l shop for their t t tho I 10 A American mer 1 enn wo w f S e axa Ion beau beauty ty treat treatments y z t z- z p palm 01 oils 1 s-no s no ot other h er f fats ats ments conic come at the luxury y least a n third of every cery v day Sh She e c co t t 1 whatever Not one bit of the outstanding Soap Soa costs costa no y l soa soap i Yet think 5 vv J v r anIma animal 1 f fat at goes into Pal Palmolive Palm Palm- m Specialists and S Specialists and tho the dally and doctors warm bath too too too-ree- as rec recommend a s stars screen t a. a r saC o of Madame f t the h e does docs for Cor the ski Ski olive Soa Soap p. p relaxation They consider It t soothing Louise s 1 When 1 to the ner nerves ner s. s They recommend Mme 1 L. L head of t another expert Consider Do you dare Palmolive palmoU e Soap as the best bath soap b borough Shop Is complaints abou c w It Is so eo soothing In effect It of oC take tak chances when her clientele Many your the flit skin I skin I say nay to Y 5 e beauty does docs not irritate roughen proud of V. V w l redden or favorite actresses have presented you ou tried Palmolive It E t A is is at stake 7 Then use Palmolive Palm- Palm dry the tho skin It H gives a mild cream creamy Madame rs with inscribed pictures pic pic- t a table oil all soap 1 You'll au II find it is sou soo soun Y lather luther which searches the file for Cor n HM n I er r r r r A 0 olive olive and I- I lve-an lve and d no other ot h er I t If pores thor thor- tures lures which hang hong on the flit walls of or the Gainsborough Shop They feel that thc they owe much of or their screen success to her continued and skillful beauty I L J care re An 10 In recently conI conducted con con- ducted showed that tho city's most prominent beauticians were wore recommending recommending mending the use of at PAI so soap p. p will eat cat cat r no A V unless a prayer Is offered I 1 II 1 1 Vast Assortments Complete Outfits South St. St South State Stata 3 St St. TRE TREMENDOUS E OUS PRICE WC CUTS O ON LATEST SUITES NUIT China 1 SUe bUr i iiII iII G r r l 11 I 1 T II I s r J tJ t. t i I c r rr rs r s 8 Marvelous Pieces It Will Pay You to Buy This Year A short time ago manufacturers would say that it was absolutely absolutely absolutely impossible to sell a suite of this character at so low lowa a price But toda today conditions arc are different You can buy buye genuine e W style A suite of fine e workmanship workmanship workman workman- ship in the new quilted t maple the most beautiful of hardwoods We Ve include 43 7 9 Easily Worth the buffet to table bl e 5 side J z 9 1 chairs and host chair at P Pay Only 5 Down only y 1 r. r q It Lowest Prices rr in 15 Ye Years i r rt t I F 4 r b 1 rw l 11 I J 1 ti l I d 1 e AN 6 3 S. e I I 1 y a 1 7 s y I IL L 1 S i Three Pieces A TT rh r h I 1 I I II Pay Only 5 Down I i Here is a new suite that follows the very latest I I trend of fashion We Ve can say unhesitatingly that this thie is the most beautiful and the finest quality u bedroom group ever shown at this low lots price Each 7 la Ir piece is well weIl proportioned and we include the bed chest and choice of vanity or dresser We Ve were very fortunate in securing a limited number number number num num- i ber of these from one of our manufacturers who was overstocked and we arc are passing our saving on to you to make malie man many friends tomorrow A Two Day wo a y Sale at he the Sterling tt Q s 1 6 dVo O CO p f |