Show 1 4 r r c. c 7 r V t f t t 7 A ri r. r Z y 1 Y r r I 1 r v. v f t. t t. t i. i r tf lf f W f 1 f f 4 T I H I r f I e I d 1 I tI t- t f I t 11 1 t t I t r 7 iJ t- t I a r r r 41 f i r r r y i 7 f H I j J 1111 J I e eel I IS S i r r l. l X t 17 r ri r t e t 31 t t fl t t I i r I 1 I t Ih couse 0 Of IS ISI s h y f t t tr r sM y r-r r 1 DETRO IT on Saturday and Sunday N e y ars ar's Day pay first showing sold Hudson and Essex cars at retail In Detroit and W Wayne County Essex and Hudson retail sales were made in inthe inthe inthe the first 15 days of 1928 This exceeds full month of January Januar 1927 previous record 4 BOSTON and territory sold cars on first two vo opening days I GASTONIA N Ni C. C AlI January allotment i sold ld on third day it 4 p MONTPELIER VT Forty d orders already rece received ved Have only seen seen picture of cars as yet I POUGHKEEPSIE Ten signed orders from photo photographs with deposits COLUMBUS 0 O. in the firstly days sold more more than double as as s many c cars cars-as rs as were sold for the full month of January in 1927 INDIANAPOLIS sold well above o more cars in the first 15 days of January than for the f full month in 1927 ST. ST LOUIS and territory had doubled their last years year's January business in the first t ten days WHEELING Large crowds gre great t enthusiasm many retail sales also many additional additional additional addi addi- wholesale orders l MONTGOMERY ALA Greatest public ovation in our history t NEW ORLEANS Reception of new models splendid SPRINGFIELD MASS Great Great public re re- re c. c n YOUNGSTOWN OHIO Public P b i irit interest st exceeds hi highest hest hope JJ NEW YORK Greatest and most enthusiastic enthusiastic crowds ever ever JJ r HOUSTON TEXAS Announced new Essex Sunday stop salesroom constantly constanty crowded crowd ato stop Essex is greatest car you have hav built stop ship 5 carloads Essex sedans at to once c i cArt ti r j I I T An instant winner everywhere a a buying wave th that t sweeps away all records records records-a a public ovation of greater success to the most successful successful success success- ful Six in history That is the reception to the New Essex Super r- r Boston Boston and territory with with sales in in 10 io days and Detroit and Wayne County with Essex retail sales in 15 days days days-an an P record record merely merely reflect the countrywide e triumph Ever Everywhere Everywhere Every Every- where dealers are reporting m more re than greater sales for the I first 15 IS days of of- January than for the whole of r last January which was the previous record Coast to Coast and Lakes to Gulf the story is the same same enthusiastic enthusiastic showing impulsive applause intense nse and unparalleled bu buying Y YIt ing It is easily the greatest Essex Super-Six Super in history It of offers ers to more visible value than its g great reat p pany predecessor which outsold any other Six at or near the price by overwhelming margins l I Come with the crowds who acclaim it the Worlds World's Greatest Value You will vill say the same the moment you see it And place your ord order r now to insure early delivery t lr I A r r a r t j r t J. J r Ii- Ii tt i 1 4 I. I 4 Bm i traits brake al I wheel four l' l lit 1111 ty type t used tn In carl art f r Y r l t I J Wide heavily heavily crown crowned crown crown- t ed finders fender of equality nowhere equaled en on y h 0 ft NB N Y r B hard Black d ru rubber i with site steel tin cert tit the tJ ne use Df Il Her Hm n a rt a alight light liEM and trot throttle Ui controls t are are on on the wl wired wheel f. f C t I Vertical lacquered radiator radiator radi- radi ator Qatar shutters a shutter a beauty ru r t and n utility feature The The instrument board kart r 1 z-s- z rt- rt aline gauge au t r oil til zau Pauli e and ammeter r. r The Tl l lock ignition witch switch l is it s placed 16 directly beneath with will tarter starter and ani choke ll control I I Ex Exclusive patented a Su Super Super- tr- tr high I r q efficiency motor and fia- fia raa turing the famous amour Essex performance I L f rT J f L 1 t. t. t 1 I V r h r i e f t tr I f r fr f fi r t Ti il 1 r 3 i r i S I I r y t a S f r p. p I AI i it SEDAN door door 4 COUPE Rumble Seat 30 3 extra COACH J Jt t All prices fob Iob Detroit plus war excise excise tax taxi Vr f I i v. v B Buyers can pay f forbears r or cars out 0 of f. f income at I lowest ata available l a b K charge J. J for interest handling ands insurance and n su a r. rs x f c i q t J 0 I I l t THE BOTTE RILL AUTOMOBILE 9 OBILE CO O. O y I In In the Automobile o Business uin in Salt Lake for Twenty Years Distributor and Retailer Hudson-Essex Hudson 42 36 South State St. St Wasatch Frank C. C Howe State and Vine Streets Murray Utah Utah j |