| Show I GROSS GROSS s SALES LEs OF THE I J C PENNEY FOR THE YEAR 1930 Gross sales of the J C Penney Company for January were ere 9 9 22 as compared with nth gross grosc sales sale for the s month of last ear car of 95 sho showing mg a loss of 1 73 equivalent alent to toS 18 S 35 los loss Commenting on January sales Earl Darl C Sims President PI saIdI said I slightly Dollar sales salce being only slight ly Iy less than the same saute month of 1930 which s Inch luch cho showed ed unusually y gains os 0 over er the year ear pro pre proceeding is indicative e a ofa of a marked increase in unit sales anda and a d re returning returning turning of normal retail bu buying mg I A study of bf f pI present retail prIces as ae compared to those of January 1930 re res revealed caled the fact that there is S a reduction of ap- ap approximately ap approximately proximately 21 per cent On many items it ranges from t tw en t fl to thirty five fise per cent Orders Orders from store managers have been unusually heavy y dur dur- during during ing mg January All the facts seem to justify the belief that business is S on the ard I up upward ard trend |
