Show You ask hov hm we may best sell I education to fat fathers ers rs and mothers In my j judgment t U tl yer v q I best e t- t tay way ay ayt t I oJ dell 1 ll edi pr p duct that deman Is s of its own o excel excel- excellency excellency excellency I lency the n of the public It Itis Itis is very difficult to sell anything t to I the public andave and ave it sold unless it posses es really deserving I qualities We d ti not progress very vey f fir 11 in this urn unc un unless the goods we t to balt barter r rare arc are of real genuine enuine w rth and will stand close inspection Perhaps the greatest great greatest feat est difficulty encountered enc in selling our schools to the patrons is the weak weakness weakness ness of our OUI own plans lans an and products I would say the then fore fore from my ex- ex experience experience ex experience that the most essential eor con consideration in thi this le respect is first to produce an arti art io e a that merits the sellers full l-al l al If a person is thoroughly cony ted to the excel excel- excellency excellency lency of the thin to be sold he has gone a lon long wa way toward making the sale You ask How nay the teachers aid aidin aidin aidin in this As already in- in indicated indicated in indicated the very ver best way in which they can aid is For or each and every member of the teachers pro to do his level b st in making better schools What tr tn spires in the school schoolroom schoolroom room is carried iy y 11 the pupils to the home in the dis disc let ct If the work is I inferior the par Its soon learn of it If it is of a su superior quality th they y sooner or 01 later i to I its worth This perhaps is the most I fruitful field in we can work to I the pa la ons that our schools school are really worth while I ready rea y to material that is Newspapers pers re nearly always worthy of their valuable space and amI pu public lic attention I sometimes think amII I we make mistakes in asking newspapers to print p int material for us I before the matel al is worked to the th degree of excelle excellency cY that merits pub pub- publication publication publication j When however work ap- ap appears ap appears pears to be of quality in I ap-I finish and in pur purpose ose then we might thi profitably profitably- call th the attention of news news- newspaper newspaper newspaper paper editors to f ij I Parent tc teacher Parent meetings have been i another good evenus through which h to pass the doings doings of the school t othe I the fathers and anil and mothers Some schools made a mi mh mia mia- I take by letting mo mot most t of these meetings s be used by people from outside in- in inI institutions institutions in institutions I to further further the work and prestige e of those those institutions It 8 seems ems to me that these these meetings g give c s such sucha ch cha a rich opp opportunity opportunity- opportunity that principals als and teachers should should use them to carr carry over the really Uy really worth while thin things s of the scho school 1 Parents are arc in- in in natel interested n the welfare of I their children and nearly always de- de desire desire de desire sire to know wha In is being done for them and how it is s being done If the plans producing g this how an and what told in an and con con- convincing convincing con convincing way to ro parents pa The Parent Parent- teacher Parent teacher meetings therefore is a rare opportunity of s sli wing the patents parents that modern teach tench ig g is based upon a arell areal areal real rell professional Demon Demon- Demonstrations Demonstrations Demonstrations by pupi's pupi s illustrating this technique nearly always a ways result in de- de desired desired de desired sired conclusions l I Exhibits of scho school work in the room roomI in the corridor i iS the county fair fairand and the like are important factors in carrying over th message of the school to the patrons providing providing- the exhibits are arc of gold goon quality and used to illustrate Explanations however these exhibits ate usually necessary i order to put the message over 1 l T To o 0 often teachers lers and pupils go to a rent reat deal Jeal of work wok in arranging its for Parent Parent- teacher Parent teacher meetings ex- ex exercises exercises ex exercises and the 1 I Ie e and nothing is said by wa way of c fling attention to them or 01 by way f explaining the behind th exhibits eith either r from the person residing at t th tweeting meeting or attend tits ts is in charge I Encouragement be given to toI I superintendents t supervisors an and to principals to ro s si sak ak in private and andin andin in public of esp tally meritorious work ork by f fellow teachers teach teach- teachers ers elS If teachers uld get et more into the habit of spec spes ing of the good things of each othis oth rs r's work the move move- movement movement movement ment would beco bete e a contagious I pupils and the pl pu ic and the tendency tendency tendency I cy would be for ie e a public to spent more and more i ir terms of tion l I tion of or what is being done in the schools I Some schools nd some districts have found it ad to pub pub- publish publish publish lish weekly or m ni news sheets givin giving frank sta stat ments relative to their school ms The majority of patrons in ev cv ry y y community art are I Ireal real friends of th school and if in-I in in- in information in information formation of reli ble ile character is i given to them self sch scho 1 i may depend upon I it that these e a will do much in defending the sch ol of against from tl tJ minorities Trusting that t ese iese ideas ma may be beof beof beof of service to you ou we are |