Show a Good Advertising e I The Multiplication of Brains moo r I Our success has come comic These men in conference devise plans they multiply their powers They come com combine cpm through our clients successes due to the and means and copy They solve all sell selling bine their ideas and each mans success su w I methods which we advocate here h re ing problems problem do o all that hat must be done sets a pace for all others Each contributes co ideas each guards All An are ar judged b by results and an d rivalry rival There are scores of successes to which es against mistakes When these men brings out each h mans utmost endeavor l I Ih we can cite c te yo you u as evidence id of df what we is 1 the campaign that results 15 usually have h ave done doneAs agree Ve We choose W these men because they i ia 11 irresistible bl ally a y e have h ed exceptional ability But ins in inthis In ve proved pro As A natural result this has become the s a Under T r the New N T Way T a we vwe e multiply the this environment every day increases Increases I est advertising that ever ex existed e greatest agency isted fisted power pow of each dollar We tiVe ve get geto out of ad advertising that ability I In Inthis Int Inthis all the dormant possibilities t this way we have doubled our business L This incomparable arable service servIce costs If you arc are leaving some un again and again during the past few elv you no more than tha the commonplace We Ve n tilled tOled t if Hou you are making a failure or 01 a years ears handle advertising g on on the usual agents out of oi a great possibility The Man Man Power commission or if others win more than you these are facts that you ou should know results means to expand Our two Advisory Boards Board in New NewYork N the advertising and our revenue comes York ork and a d Chicago consist of twenty through expansion The Old Way Wa eight h men It costs us about abo t We Ve spend on Advisory 4 Boards and on 1 l a minute to keep one of the boards in In copy what others spend on soliciting g For we vc did advertising in in the Old years session session s e For F or it 1 t is 15 cheaper C h caper for f fay or us to develop ac accounts Way ay so 50 we know how to make these I comparisons There is no corps of men in ip all Ameri Amen America counts than to get them We Ve need to tous toen ca en so competent to deal with the problems charge nothing extra We n used us e d to t 0 depend d epen d as other 0 th er agents lems 1 ems of 0 f advertising a d ve rt f We re e employ emp J oy in In our 0 r offices 0 ces more than do d o now lOW t o on n one man mans s ability allY bI He H e did dd 1 the t h e best hest that he lice knew We Ve invite you to meet them Submit Sub it people eople your our problems to them ask their advice But there th ere are many man pitfalls pi tr la II 5 in In ad adver advertising a d ver V er Judge J u d Oe for or yourself Y ourse If what w h a t such ch men may We Ve j rc issue book which 0 a tells what the I g and one man knew but few There mean to t 0 you New N eY Way vay has done Every man who is IS need for vast knowledge of human na nature I Iture ture tune and one man knows but bu t little Suc Success s spends ends a dollar in advertising owes to I 1 cess requires immense exertion and one We W e Pa Pay p ay p One 0 fie Ad V nT n rater himself hl elf i its perusal The book itself is a i l I Ian man an has but power 1000 1 Per Week brilliant example of our advertising j 1 powers Please send this for it itI Much of the advertising in the Old coupon Way Va failed ailed to return its cost We Ve pay pa Y to toad 5 the th e highest h Ig h es t sal salaries sa I 1 j aries cries ever paid aid Thus we attract from I A Reminder 1 i The New Way Vay everywhere the ablest men who develop J i i To tend send to Lord L mI New York k or Chic ChI go for their tick book The New hav VaT in m AdTe Ade 1 The head of this department receives i 1000 er week He divides his time be between Under the New Way Va we bring many per P t ta I minds to bear on each problem Each is isa tween New York and Chicago l a man of vast experience and of proved In the course of years we we have gath gathered h I ability Each E ch is the veteran of many suc successful ered eyed here the ablest copy staff in existence exis fence p piece is a state I name acme ne and business e ea Also l I campaigns L And here in is In this vortex of advertising advertis sla ng g i a the position that Inquirer m olds holds h in la the business s I 1 LORD THOMAS NEW NEWYORK YORK YORE NEWSPAPER MAGAZINE I ISE AND OUTDOOR CHICAGO SECOND SE BANK B FIFTH AVE AYE and ST TRUDE BUILDING ADVERTISING 47 67 WABASH AVE AVEi ts Both Bo h offices equally i y in Vi i our are equipped every department and the two are areThus ar e tonne two Thus they operate as as though all aU men in in both h offices were under a sin sine 2 fonnet e roof the office tele ce nearest aph wires you I II I Ie II e I |