Show VAIN S 4 A 4 v 1 4 7 o I I 1 d J 9 4 p I rj The W. W C. C Rubber Co Co- Co ID s 3 W Temple m le St Sf v i- i The Human Side bide CM 1 of or Tires lures HP I The Goodyear Code r rAfter After all tire tre wort worth depends entirely on Not in a pers personal nal way flay not a bo boast boast- t. t f the men behind the tires So today let us ful way We wish simply to show in In cover the human side the side the ambitions and these days of complaint that Big Busi Busi- i principles the men and the methods which ness may still be guided by The Golden Golde underlie t Goodyear J t 1 tires Rule 1 I Complete Independence And that in a business where costs are For our our factories we wo pick the most rl cut to the minimum by enormous output promising men who come from great reat We believe that active actIve competition n and modern modem equipment technical schools better than anything else insures Insures justice In a rubber tire business with fluctuating Every year our superintendent visits visit to consumers ing g materials that's a margin marcin as small as the best of these schools where he aims t It It makes quality essential compels on one dares to accept to select the very cream of tho graduates fair prices induces a square deal Th Thus h have gathered th ere d h here ere in th the tho f us we ave Ea In U Under n d er f free ree competition t the h e b best est man P Profit f. f It Sh Sharing ro I of course of years an army trained and I wins Wins and that that's best for all concerned competent men And the future of all of So we maintain com complete lete independence We believe that men work vork best who them depends on better tires We have no trade alliances no gentlemen's gentle gentle- have a share in the earnings And that mens men's n agreements And consolidation owners owner of the business are apt to best All fl Young Yog Men when proposed has met our ur earnest serve its patrons So of our leading men men share in the We believe in young men and our Even our patents are licensed to Goodyear profits And the Company has or organization consists of them The most most others to avoid the slightest taint of helped them acquire their stock impo important tant man in iii it in a ring rin ringway t monopoly Our branch managers are stockholders way is IS 36 years old Thus our dealings with the public the Thus the Goodyear concern typifies the tho M Modest d I. I C est Capitalization o whole country over are bein being conducted activity the enthusiasm the tho ambition We believe that high cost of living is by partners the enterprise of youth I I largely due to the enormous volume of In our factories building tires there Each mans man's career lies mainly before watered stocks are arc 49 stockholders In our office there him So none rests on his laurels none nono Fictitious capital calling for dividends are 33 is 5 yet easing up compels prices out of reason Ninety per cent of the Goodyear common com corn Goodyear men wherever you you meet So we have clung to modest capitalization mon stock is owned by the active men in inthe them are arc re the he kind you like e. e to meet They fl tion though this is the worlds world's lar largest est the concern personify intelligent activity 1 tire business Not a n dollar dolIar of water in Every voice in our policy every factor our capital stock in quality every creator of Goodyear reputation F Fairness ness an-ness an and d T Truth rut h 1 We count count in our assets neither patents tation shares the results of his a actions r Above all with these insist nor good will We have no bonded debt We know of no better way to Insure insure men we on l lM fair dealing and on utter regard for the thel to o our customers the service which we M Moderate 0 d erate P Profits ro f. f Its intend truth f Faults and Tare forgiven b by insist on moderate profits Our Trained Men all of unfairness and falsehood c eventual interests we are sure are best are not conserved in that way College-bred College men are employed here in Here lies we we w believe the t I Our profit last year on N Rim Cut tires large numbers Their accurate training reason for the Goodyear growth Wherever averaged 8 per cent That's half the and breadth of view are arc evident in Goodyear Good Good- ever you seek you'll find a boundless usual in a line like this year dealings faith Un what people do i A Mile 6 Factory Now Results Results- V j Also Monarchy of I I I t Do ideals ideal in business pay Trade came like a flood as soon soon-as men I Let Let us note the result after 13 years Goodyear Good Good- became acquainted with these tires es Now Nowa r year tires now far outsell every other tire a monthly output of fails to keep r The sales have doubled six times over in inthe pace with the call the past three years They double now once Few business stories ever told compare in eight months with the Goodyear story J F Factory Growth Every question that came up h has hai been answered an- an an anNine Nine tires in ten when of just rated size sire ar are j only by the mileage test at times much overloaded Sometimes by extras Our original factory had square feet After 13 years of that sort of comparison companion we added to the car sometimes car sometimes by weight over Our additions for the year 1912 alone will total have bave brought Goodyear tires pretty close to passengers square feet finality It is figured that 5 per cent added to the When these additions are completed they will takes 15 per cent from the tire mileage R. R C E Ended ded Rim Cutting give us a total of square feet t un- un unU U g 1 I So we made mado these tires tires No Rim Cut tires tires tires- Figure what this means Were the factory Completely 10 per cent over the rated size sire And that 10 per ncr percent fifty feet wide and one story high it would be bl cent oversize under average conditions adds over six miles lon long Then Then some seine of our experts took ook up the rim 25 per cent to the tire mileage cutting question They examined thousands of These Tho two f features together together- together No No Rim I ruined tires Ures of nearly every make And they and oversize have saved motor car owners owner G Goodyear 00 d year P Popularity Opu I. I anty found among all the clincher tires Ures that 23 per percent many millions of dollars For tens of thousands cent were rim of men they have cut t tiro ro bills in two Our monthly sales now just about equal our oar Then a tire tiro was invented t to make mke rim-cutting rim years year's sales in 1909 1009 impossible It 1 Is known AS the Goodyear No- No Users 4 Last years year's ou output put for for the first six m months was WAI Rim Cut tire Ure automobile tires This year years year's s output These tires now outsell every other tire made There are not less than motorists now for th the same six months came camo to tires They are used today on tens of thousands of of using Goodyear tires Where Wherever er we ve have made madea This has hns largely come about through what cars Yet never has one been rim a careful count count count-at at shows vs and In showrooms showrooms- motorists said about Goodyear tires and methods By this invention alone we wiped out for tire tiro every third car is equipped with them Those are eloquent figures to answer the question ques ques- quest t users about 23 per cent of their tire upkeep This year leading motor car makers contracted con con- tion Do Wo ideals in business pay payl for Goodyear tires Over cars carsS S Saving a. a ving Blow Outs Blow Outs of the 1912 models were equipped at the factor factory How It Came About with them That l is tho present situation wi with At the same time our experts took tip the tho 25 competitors making tires The ablest men we could find have for 13 question of outs blow due duo to overloaded tires Now Goodyear sales are doubling every eight years worked to perfect these tires months They are t twelve we I ve times timet Years ago In our factory they larger than three years ago t built a tire testing machine This Judge for yourself what condl machine wears out four tires at a will be when whoa all nil men know time under all sorts of road condi condl- these tires I G The Goodyear Tire Tiro Book Laud Book bawd bawdon On this machine they have tested 0 00 EAR on 13 year years of tire tiro making making making-ia is filled over fabrics and some 40 0 formulas for for- with fact you ou should hould know Aikus Ask All mulas for treads us u. to mail it to AK RON you Every method and process has hero here been put to the ultimate test I of New mileage Id ideas s have been constantly N Rim Cut 0 Ri m- m mU C U t Te Tires Ires i at guaranteed Goodyear the recommended when pneumatic filled pressure tire tires with are arc air ir compared with the old Rival tires With Without t Non Skid Non Skid T Treads ds u i When filled with any substitute for have been compared wit with h o 0 our u r I or I OU 1 rea air ar our guarantee is i. withdrawn own wn THE GOODYEAR TIRE RUBBER COMPANY AKRON OHIO OHIO CS This Thit Company has baa BO no connection whatever with any Dr other rubber concern which use tho tim Goodyear Salt Lake City Branch East Second South St. St Phone Wasatch D I I I DICTIONARY AND BIBLE COUPON 5 i Clip this coupon and ad five others appearing dally IB I I The 1 Republican Herald and bring them to The Herald Herald- I I Republican office and receive a 4 dictionary for LQ 90 I cents or a 3 Bible for 75 cents j i By 7 man mall 00 extra for Doria fi |