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B Detroit 11 V s I M e. e o Powerful Powerful fast fast unusually I graceful n u pr r and arid b beautiful in its lines lines r roomy lines roomy my i comfortable an and d completely equipped I with Top Windshield Speedometer and anti tires on rear the 1915 Maxwell at has more hi high gp h priced e car features than ever aver put in an auto automobile B mo mobile ile before m for less e ss than 1000 Here is i. the easiest car to drive in the world world here here is the greatest all ll around hill hilt t climbing car in the world Here nere are is an automobile automobile automobile auto auto- I mobile to b be really proud of Holds the road at 50 miles an hour With Electric Starter and Electric Lights I 55 55 extra n m c t a n 1 1 1 bo r rI I II I r II I i. i i I I FRANK ROUECHE I I I South St State te Street t I r I i if I I I Tf 11 st Only 5 O PLUS PLU PLUS PLUS- t I for the Best Skid Non Skid Non j I IT f HERE are 57 or more Varieties of 1 T- T THERE N Skid Non Tires ii Some of these actually prevent L Skidding even in in Wet Vet Weather Veather and on slippery slippery- pavements r Man Many o of 1 them wear out the Cotton Fabric of the Tire long before its time through the excessive excessive ex ex- heat which thick Treads develop in in the I Rubber between layers b by friction I And practically all of them that make c serious claims to Skid Non-Skid efficiency cost you I 10 0 to 30 0 more than Plain Tread Tires of J p i same brand and material J 1 The makers of f Skids Non-Skids say it Costs them 3 this 10 to 30 more to take the Skids off their 1 1 Pl Plain ain Tires We Ve do it for 5 Heres Here's how and Why g o 0 0 J FIVE ORTY-FIVE years of Rub Rubber r working FORTY FIVE in what is is now the Worlds World's lar largest est f Rubber Factory Factor has taught us a few few Li Kinks and Short-cuts Short that are not common to the Trade One of these now comes to the help of your Pocket rv r I LL Through the simple process of Thinking r Hard and being Candid with ourselves we ha have haver r found a Short-Cut Short to make the hc bet best t Safety Tread rL ever put on a Tire cost us only a bout about 5 more than it costs us to make the Tread Plain-Tread of I similar quality By testing out these Goodrich Safety- Safety i s I Tread Tires on a large number umber of Taxicabs where 0 1 i they could be competitively observed an ana and carefully carefully care care- ti sf fully checked u up at the end of each days day's use and by comparing their actual p performance with o i that of our own and other Treads Plain-Treads of much hig higier er price we have had this fact forced upon v us Viz us-Viz Viz That That there is SURPRISINGLY v r. r is more Mileage Jl ain in Goodrich Safety Tread ad Tires than in in our own or an any other make of Plain Tread P Tread Tires So MUCH more Mileage for only 5 more Cost looked so good to us that we decided to give Car Owners the benefit Heres Here's what we now offer you Jou ou The best hest Skid Non-Skid Safety Tread ever put on the market at ONLY 5 HIGHER PRICE than our own best Plain Tread Goodrich prices for the best non non- skid non kid tires tire f a a o 0 oare are only 5 more than the prices price for Goodrich Smooth Treads Tread O 0 Vibration Vibration Vibration-no Tread no Separation Note the he following table of or comparative prices price price No due to isolated Pro Projections Projections-no Ons-no Ons no I on non Skid non tires bres Columns headed A B C Cand and D 0 represent four tire tires clumsy Resilience killing stiffness But Instead But instead a practical hinge between Size sZe Goodrich OT OTHER HER MAKES each Series of Grips which breaks up the Traction Trac Trac- Tread Tread A B C CD D tion Wave in in the Tire and thereby adds enormously enor enor- 1055 1095 1635 1810 m to Mileage at only 5 pore more Cost 30 x 1220 1335 1420 2170 2360 We Ve could well justify an increased charge 1400 1540 1630 2285 2530 for this Feature equal to the increased Mileage 34 2035 2230 2380 which results from it 2870 37 x 5 B But t we don don't dont on t tak take advantage d vantage 0 of f that tat h Will you appreciate the Good Faith behind this offer THE B B. F. F GOODRICH GOOD ICH CO f I II Goo f v I Akron Ohio IF AT 0 LISTED TIE 1 TIRES 1 1 r I II I I c j J l I j i Barring the unforeseen each retail buyer buyer of ofa a new Ford car b between tween August 1914 and I August 1915 will receive from 40 t to 60 a as a share of off I the Ford Motor lintOl l I tor Company Company's S 'S j profi profits ts I IFor For strength light weight and dependable 1 power the Ford car ear is without a peer Economical Eco Eco- 3 k too averaging two cents cent s a mile tulle for opera operation tion and maintenance nce i Touring Car Runabout t olo Coup elet j Sedan 1050 f f. f 0 o. b b. b Salt Lake City with all nil equipment On display and sale at v c cYre Smith Alkire-Smith Auto Q Co 0 AUTO ROW BOW 76 75 W. W FOURTH SOUTH ST ST. New Tones Pones Wasatch 2694 and 2695 l a 4 |