Show BUMPER BABY RAB YUk CROP fi n OP B A iesu J iE 0 Wu M B IMS bk 11 clr hi b Me aloIs J S biggest boom of all right now Is that which is expanding the U S baby crop to historic proportions mote than 26 million new babies have arrived on the scene in this nation s nee nce 1940 when the baby boom began that is nearly 11 II mil lion more than had been expected on the basis of what has been con the average yearly birth rate of the past about two million and this bumper crop has in creased the total national family to more than million souls con sider ably more than even any gov bureau had counted on last year more bundles from heaven arrived in the U S than ever before in its history a whop ping 3 37 million and this year probably will measure up to irately the same standard 13 9 families mean big changes as every parent knows although the future is seldom less than ob it is possible to predict in general terms what this expanded birth rate will mean to the U S during the next 10 or 15 13 years there will be more growing chil dren to provide tor for that means bigger markets than ever tor for indus try business and manufacturers it will mean the building of more schools the production of more food the manufacture of more clothing the building of more homes the infants wear and toy indus tries of course have already rock eted to new levels of endeavor and production As the children start to school and outgrow their little quarters at home the construction industry will u begin to feel the impact in the form of a step stepped ped up demand tor for more single fa family mily bouses houses builders be lieve 0 this to in turn will vill give impetus to the home furnishing and home equipment business further it will mean the building of more banks and stores and the extension of bus and street car lines in short it will stimulate and sustain a higher level of employment another implication lies in the tact fact that the present babies will have reached the peak of their youthful strength between 1960 and 1970 military and other authorities are quick to figure that if universal military training were to be adopt ed now america americas s potential military strength would be extremely im in the eyes of the world at that time i |