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Show Enterprise Review, February 4, 1976 Genge Page Five Utah Native Returns To Mind The Store Call Engineering Undertakes Economic Base Study of SLC Can Salt Lake City absorb more hotels? What would happen if another large office building were built downtown? Those are examples of questions to be answered by a recently commissioned economic base study of Salt Lake City. The City Redevelopment Agency last week chose GengeCall Engineering, Inc. to conduct the study. The Genge study will define the market potential of the city, evaluate possible land use combinations, and respond to marketing and parking problems. After studying urban infor- mation reports already compiled by various public and private agencies, Genge will prepare a market analysis for retail, service, office, entertainment and hotel industries. They will determine how many of each type of industry the city can absorb, based on projected population income, employment and mined Salt Lake could absorb another 850 hotel rooms. Since gencys ion. then at least six hotels have The Redevelopment Agency been built. owns a 250,000 square foot Owen Burnham, city and plot between Second andThird regional urban planner for Salt South off West Temple. It Lake Citys Call Engineering cost the Agency $2.78 million Co., will be Genges local community consultant. I will assist them with data gathering and support services, Burnham explained. Genge is Since the study will not be headquartered in Los Angeles completed until May, it will be California, of little use to property owners Other local firms who o are currently bing asked mitted proposals to the by the Agency to develop agency and were turned down plans for their downtown include Marked Analysis by July. But those poration, Architects Planners people will be making decision Alliance, University of Utahs about hardware, not about Bureau of Economic and economic impact, Turpin said Business Research, and Eco-Thstudy concerns the econ- - tek. omic make-u- p of our down- We selected GengeCall town area. Engineering because they The last economic base offered the most service for study was conducted in 1973. the least amount of money, At that time economists deter- - Dick Turpin stated. Turpin, sub-wh- Cor-proper- ty is Fashion Cabinets Expands Facilities other demographic data. Fashion Cabinet Manufac- The report will include a supply and demand analysis, turing, Inc. plans to expand its relating location of shops to facilities and move operations the supply of goods, the this summer. quality of the supply, and According to Gary Kelsch, economic factors affecting general manager of the firm, sales. business has increased every After analyzing data, Genge since the companys creawill compile several alternativ year tion four years ago. Fashion land use combinations, illusCabinets distributes its prodtrating the consequences of ucts through contractors each alternative. the Intermountain The proposal made by throughout Kelsch said. Genge estimates the study will A new building for the firm be completed by May, 1976. The city will pay the firm is currently under construction $12,500. Funds will come from in Bagley Industrial Park either tax increment money or (5440 West, 9620 South). The surplus urban renewal funds, new 37.500 square foot metal is valued at $450,000, according to a Redevelopment building , and is being constructed by Agency spokesperson. U.S. Construction Co. This study was commissioned by the Agency because The new building is about we want to know what to do and a half times larger with the piece of land we own our present facility, downtown,' explained Dick Kelsch said. The firm specializes in manufacturing kitchen and bat hroom cabinets out of hard- w'ood. last week. Brown, who has been with State for over thirty years, will become Chairman of the Salt Lake based land develop-Wes- t, ment and construction has a!' he Gold Van and ?sscs jh fLen Jnur?nccc Age"cJI com- - S,r.eet Salt J6 the acquiMtion. Greg Farley, Lake: ,In announcing Envirowest Executive Vice President, stated that the agency will continue to be staffed by its present person-tw- o nel, including its two princi-tha- n pals, Wayne Gold and Tom Van Leeuwen. Additions will be made to the staff as increased growth necessitates he said. Gold and Van Leeuwen Divisions savings total climb- - Agency was organized in e ed to an high' in 1961, and has grown at an 1974, and that State had annual rate of approximately captured 9.7 percent of the 20 percent per year since that time. Last year, the agency. Utah market. Board upon his retirement. At the meeting, directors also eleetd two new members to the Board, both from Hawaii. One new member is the first woman on the Assoc-tion- s Board, Grace Suzuki. Suzuki is vice president of the mortgage department in Hawaii. The other new member, Sam Okinaga, is currently branch manager in Hawaii. In other business, Del F. Stoker, executive vice presi- dent, announced that the Utah all-tim- "Circumstances Force Aggies The Salt Lake City location is a branch of a Seattle, Washington-based firm. We have all kinds of storage products, including racks, dock equipment and safety Clawson said. equipment, He explained the firm specializes in helping companies meet the Occupational Safety (OSHA) requirements. Utah is an ideal location for distributors, who are our major customers,' said Clawson. That fact, along with Clawsons personal knowdedge of the state, influenced the companys decision to locate in Utah, Clawson said. He added that he plans to add to the present staff of one (himself) soon. He speculated he would be hiring sales, office and warehouse people within a month. Right now Im busy reestablishing my credentials' Clawson said. Approximately 60 percent of the space in the Beneficial Life Tower has been rented, according to Building Manager, Max Jensen. The top four floors of the building are taken by Beneficial Life Insurance Company. Other major clients include Bonneville International, Elmer Fox and Co., and Intermountain Health Care, according to Jensen. We are renting space as fast as construction is comp-pleteJensen said. He estimated the building would be filled within 18 months. Beneficial has been renting space since January, 1975. d, northw'est Provo bench, and is insurance such as auto, fire presently completing a and home owners plus com- -' residential planned unit accounts, wrrote poli- - lopment, Scandia Village, cies amounting to $566,000 in overlooking the Willow Creek premiums plus $1.5 million in Country Club in Southeast Salt Lake County. In the planning life insurance volume. Envirowest acquired the stages are two more residen-agenc- y for the purpose of tial developments in the vicin- additional corporate strength ity of Scandia Village, Fin-an- d Danish Hills; a and growth, as well as the landia provision of more completer residential development south services to our investors and of Olympus Cove at 6400 clientele, Farley stated. The South and Wasatch Boulevard y agency joins two other subsid- - named Canyon Cove; a companies, Envirowest acre residential development Realty, Inc., and American on the east bench of Farming-Hom- e Mortgage, Inc., to ton, called Somerset Farm; a provide the complete services commercial shopping center at to fully complement Enviro- - 94th South and 20th East in wests land development and Sandy, called Canyon Center; and a four story commercial construction business. Envirowest has completed a office building on the corner of 7th South and 1st West in Salt 13 acre residential subdivision Highland Meadows, on the Lake. 48-un- 36-iar- BITE OUT OF YOUR Aggies Qub and Restaurant, formerly located at 158 South 3rd East, will open at its new location, 2903 Highland Drive this week, George Aggie PROFITS ? owner, announced. The new Aggies will feature a light and dance floor discotheque with Collins Johnson from KNAK as disk jockey, COMMERCE PRINTING COMPANY 481 SOUTH 400 EAST BOUNTIFUL it deve-merci- IS PRINTING TAKING A Move Aggie said. Asked why he moved, Aggie replied, simply, Beneficial Tower Is Filling Rentals Envirowest Enters Insurance Business Through Acquisition r resident steps Down at State State Savings and Loan Assoc- tion president J. Ralph Brown asked to be relieved of his duties in July at the annual stockholders meeting held Utah native has come home to manage a new Salt Lake City business. Dan Clawrson, manager of the newly licensed Northern Steel and Building Company, hopes to renew old contacts and create new friends in his position. Northern Steel is a distributor of materials handling and storage products. A UTAH 84010 295 6762 .Cr.v al |