Show LOCAL OWNERSHIP FEATURE t APPEALS TO CUSTOMERS the national opinion shared by housewives all over the country Ls Is that the J C penney co store is a part of the town in which it is located and this is substantiated by the personal experience of investigators who have covered all sections of the country says H M neeley manager of the local J C penney co store in nearly every locality the man mail ager is allied with some community activity is invariably a member of kiwanis Kl wanis or rotary or lions or st millar organizations and Is active in the local chamber of commerce and other civic business movements every manager is a stock holder in the company and therefore in the store which he operates and in this respect occupies a position similar to that occupied by other local merchants who utilize a certain amount of outside capital to finance their business local activities of mr neeley include membership in lions club affiliation with L D S church as well as active participation in M mens activities |