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Show mm Ml I Start the day the j I 1 Healthy Way jl Drink a Class of j I FISHERS MUJt jl Fair & Square l ft Dairy ; j - Phone 62-F-.r. 'V PiC.vrT i r .. i, . Jl' t ummimHmMHMMHiMtmttmttm' hhwmm'""mw' j Mary Lou I Goes I Shopping SHE is only eight, but even at this tender jj age Mary Lou is a daily customer at the i neighborhood stores. Perhaps is is a ! package of crackers, and a pound of coffee at J j the grocer's. Perhaps it is some tooth-paste or 1 1 jj toilet soap at the drug store. 1 ' Of course Mary Lou doesn't decide on what ! ' she is going to buy. Her mother writes a list J !! this brand of crackers, this brand of coffee, j II this make of tooth-paste, this kind of soap. " She knows the prices, and gives Mary Lou just jj M enough money, with an extra penny or two. J !I perhaps, to spend for herself. jj !' Buying is just as simple and easy as that jj !! because of just one thing Advertising. j; Advertising has given all of us a lot to be j thankful for. ; j Because of advertising, people in Texas know j j ' about and buy Michigan motor cars. People j j ! I in New Hampshire buy oranges raised in jj ! ! Florida and California. Because of advertising, u jj merchants and manufacturers are forced to !, jj improve their products... It has standardized j '! quality. It has increased consumption and jj !! thereby lowered costs. It promotes competi- jj II tion and thereby keeps dealers and merchants jj wide awiake to secure for you the most for j, 1 1 your money. 1 1 ! ! But best of all it writes "Finis" on the busi- ; j ! ! ness career of any merchant or nmnftfacturer j j ;j who attempts to fool the public or give them m j j less than value received. . Read the Ads In the News - 1 i 'jWtt, tttTTT |