Show New Lighting Even Bubbles in Color To Beautify Fair NEW YORK None Special 01 the scientific discoveries or develop develop- developments ments being hurried hurrle from ne tories to make the New York World Worlds World's Fair unusual and thrilling will pro pro- duce produce more startling results tan taD the latest technique in illumination this 1 his statement was Issued by Grover Whalen President of 01 th Corporation at the inauguration of 01 experiments by the Fairs Fair's ot of en en- en engineers and illumination experts or their consultants 15 1 these hese men are al- al already al ready at work with quarter inch scale models of 01 the Fair t pes of lighting equipment never before used In comprehensive manner and utterly new principles never devel- devel developed developed practically They are dealing with everything from fluorescent dies and colored bubbles to concen concen- concentrating lamps and floodlight systems The plan is not tc create spectacular effects in the usual sense of the term says Mr Whalen but rather rathel to create designs In light that will make their appeal through their magnItude and I their she sheer r beauty |