Show our advertisers are offering you real values patronize them pound home a foundation of dollars dollars saved are the best foundation upon which to build tor for financial independence in later years this bank is especially anxious that you make it your savings headquarters and we invite investigation of our ability to serve you IF i arst r 5 t national 81 OF MORGAN UTAH I 1 I 1 01 91 E idill EA IMPORTANT AU ar 4 IL N T MIR N rf 0 F uw IM ALP C COST arb S T OF am A i 1 l t 1 1 ae mow how much it costs to maue make the car r t nm 2 mow how much extra exes yow you pay the dealer 3 30 afrow mow much it costs casts for operation and up heep of the lower cost coat of selling eel ling and the extensive use roller hearings bearings till involves automobile 1 HE PURCHASE of an 6 for financing fin aucin g and accessories the low charges of castings or a ca considerable amount of money and it fine steel forgings forg ings of at least additional addi tiona I 1 features that means a direct saving should be carefully considered from all stampings Stam pings are ford of built into 50 to 75 to every purchaser a reflect the high quality every angles before a final decision is made part of the car throughout it is a value in addition to the savings made possible tiie the value of the car to you depends on in manufacturing the far above the price you pay by economies the alue built into it at the factory how bow ford into value money yo you u pay for a goes much extra you pay the dealer for distribution wasted in high dealer it is not in the car chaler sEes charges low eive trib ution selling financing and accessories charges and what it will cost to operate and maintain THE TuE SAME principles of efficiency and the car after purchase sg each of these tow upkeep up keep costs that characterize character im the manufacture factors as it relates to the ford car is economy of the ford car are applied also to frankly explained below IT IS IMPORTANT to remember that the distribution obviously it would do the automobile is not the first of little good to save in production if cost your public in im production months economy cost only but the total cost after these savins savings savin S were sacrificed later in excessive of service here again there is and years costs of selling financing and THE 1 HE FORD CAR is made economically because a decided saving when you buy a ford of the efficiency of ford production accessories accessories is and upkeep keep the cost of operation up this thia the ford dealer therefore operates on methods mel hoda the ile money saved through lower because of simplicity of design the improved the same low profit margin as the ford efficiency is put back into the car in reduction of material and the quality of material and in greater motor company his hia die discount or commission high quality unusual accuracy of friction friction and wear through care and accuracy in manu manufacturing fracturing fac turing the being the lowest of any automobile in manufacturing and assembling constant effort is to eliminate waste and dealer lie he does a good business because the reliability and longer life of the car find to make each part better and he makes a small profit on many sales ways contribute to its low depreciation per year better belter without increasing cost frequently instead of a large profit on fewer sales of use lowered cost at the intelligent painstaking service rendered because of ford economies in large lare lar e factory v under close NOTE THESE LOW by ford dealers is production and because the ford organization supervision and is a factor in the low operates on a low profit margin the roadster WS upkeep up keep cost of the ford all labor is i price you pay for the car is much less than phaeton 1 4 10 tudor sedan wed billed at a flat rate and replacement parts it would be under any other conditions coupe sport coupe are always available at low prices through yet it brings you many unusual features section of the two TIlo window bordor sedan ford dealers in every of construction and performance window bordor sedan united states three at least 75 extra value is represented in two three or five years depending alone by the triplex shatterproof shatter proof glass convertible cabriolet on how much you drive the saving in windshield the steel the four town sedan ford will operating and maintaining a new houdaille double acting hydraulic shock all prices f 0 b detroit amount to even more than the saving on ab and the five steel spoke wheels the first cost of the car the unusually large number of ball and FORD MOTOR COMPANY f f wac |