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Show Hew Ford For '53 On Display Friday A new "miracle ride" which smooths out bumps and controls con-trols side-sway on turns, is one of the outstanding mechanical improvements on the 1953 Ford passenger car. "Ford engineers have disproved disprov-ed the common belief that good riding qualities can be achieved In a car only by the use of excess ex-cess weight and that a heavier car is necessarily a better riding rid-ing car," L. W. Smead, general gales manager of Ford Division, explained; "The improvements made in the 1953 Ford ride will convince con-vince everyone who rides in the car that a balanced and synchronized syn-chronized suspension system can give a popular-priced car a smooth, level ride which is even better than the ride given in many heavier, more expensive cars today. On display Friday, Dec. 12. the new Ford can be seen at the showrooms of Labrum and Ad-ame Ad-ame Motor Co. in Roosevelt. "Come and see it" is the invitation invi-tation of Morrell Labrum and Richard Adams, co-managers of the company. |