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Show ADD MILLIONS IN MOTOR CARS Anticipation That There Will Be Heavy Increases in Truck and Autos 1 "Motor transporlatln of persons and merchandise w.i- come such 1 vital part of America's everyday life, that with improved highways the registration registra-tion figures of I0,0y0,000 motor V0-1 V0-1 1 1 1 I .-i just announced, should go to ) 3,000,000 1 ai a and 8,000,000 trucki within the next l years," said Alfred Kctve.s, general manager, National ( Automobile Chamber ol I ommorce, in his address Putting America on Wheels," before the Association of Ex- 1 ocutlves' dubs in Flint, Mich. Mr, Peeves said every family In America and in most foreign COUn- tries, wants a motor car, while the present truck market is but a fraction df what may be expected when hltb- . way systems are so developed that the coat of moving goods will be lowered. ! I "For the first time in twenty years, ' our Industry ha slowed down," said Mr Beeves, 'but only comparable with other Industries. Ami yet again we hear the pessimists cry that the motor car industry has reached Its full growth and that no more people can afford cars. We have heard that 'periodically lor many years. It is worth notnlng that record year was 1-02 Q when we made -',-3u.0i0 motor, vehicles This year's production Will j bo about 1.700,000. 1 decrease of 24 i per cent. What other industry h;u 1 mado so creditable a showing in 19-1" ' "The setback this year was a help- l'ul one t was due regardless of gen- fcral business condltinoi even though I it wasn't un.-ided by the slump which I followed the hysterical buying alter the war. in liquidating Inventories and keeping dealers supplied, v.c overproduced over-produced this year and will have to, I be carclul not to do so next year. Wo 1 I have an excess manufacturing capacity capa-city that will take some time to fill. j I 'Production will now yo on a con- . Iservatlve, orderly ba6is which will be : most heljifd even though It will differ I from a couple of years ago when the shipping figures from Flint looked like those of the national debt. "Flint, a city now known throughout through-out tho world because Of the .ir. and merit of its products, has supplied many leaders of great vision who dared to have faith in America's transportation trans-portation needs. Durant, Dorl, Nash, Fatterson and other automobile leaders lead-ers In this locality are names to conjure con-jure with. They still have high faith and are making plans for the future. "When we talk of tho 16.000.0oo motor vehicles It sounds like wild optimism op-timism I well recall the grave shaking of heads not so many years ago when W, C. Durant said he expected to see the country make and sell a million motor vehicles a year. That was when production was less than a quarter of a million ond wc thought the limit had been reached. "Not the hast important factor in our future expansion Is '.;oing to be highways, and this state may well take pride that in the senate in Washington It has a representative who is a leader in the highway movement and whose work for the country and particularly for our Industry warrants our deepest gratitude. "In" Senator Charles E. Townsend. the state Of Michigan bail u man who, while active for the entire country's needs, never overlooks the opportunity opportuni-ty to improve thing.s lor his own state. "It was his faithful work over a period ot throe years that brought tho new federal aid highway me.Lsure just signed by President Harding which gives $76,000,000 of federal money to the states for road construction The motor car Industry needs Senator Townsend to continue at Washington as long as he will assume the responsibility. respon-sibility. It is trip' that our market for motor mo-tor cars will need a little more careful cultivating in the future. For years we simply supplied a demand which had been waiting for 100 years, a demand de-mand for individual transportation. N'"v there will have to be more Intensive Inten-sive selling. "With more lower-priced good cars, improved highways, better city planning plan-ning to caro for congested traffic 1 onditlons, on-ditlons, higher prices for farm products prod-ucts and the return to normalcy, the motor car business will continue to hold Its place as first among lini-shed manufactured products of America." |