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Show 1 "Be Good to the Children" SOME DAY THE GRIM REAPER WILL COME TO YOU, BROTHER. You'll reach out a hand from a bed of pain, grasp that of the faithful little woman who has stood by your side all these years, and tell her to "be good to the children" that you are going on a long journey. Of course she will, if you have provided so she can. Make that provision NOW by starting a savings account in this bank . L FACTS fWf . -Jm CHEVROLET. -AND THE OPEN MIND The most important clement in business success roNT.Ac and the most difficult is to be sure that you have all the facts before you act. To get them all, from every possible source, is the cldSo..li first objective in General Motors. The Research TiTi Laboratories contribute some. I hese are nuggets, J left in the crucible, after hundreds of ideas that Oakland looked good have been burned away. The Proving ' Ground contributes others. Dealers contribute. The Jft public contributes. Every department contributes. Through the whole organization runs a spirit of , inquiry and of rigid insistence on proof. tf OUT of such thinking come the new models salli f announced from time to time by Chevrolet, Sf Pontiac, Oldsmobilc, Oakland, Duick, LaSallc, ggj i Cadillac all with Fisher Bodies. And by Frigidairc. cad.llac Each new model is a tested step forward. Nothing goes into it as a result of habit or guess or pride of jfc$ OpinlOn. . DH.CO. LIGHT ILECTRIC PLANTS Nothing counts but hard-won facts, gathered and used with an open mind. "I(lwrtr" GENERAL MOTORS "A car for every purse and purpose" , CLIP 11US COUPON 1 ' --T't ,. Ci;ni:i!AI.Moior3 (Dept. A), Detroit, Miih. IMc-ocd without ny oblation lo'n.r. y.u.r llU-ir-cd Look. CIIEVROI.UT OAKLAND CADIIIAC' lot, "Wwrr M..r O.ir iH Ar UttuhlisUnl," toother with poNTIAC IHJ1CK IRKUDAIUI! liiformiilion iilxMit llio piirlliuliir Orm-rul Motors proihiit or proiluctn I have thciUci! at the riui.t. omsMoim.n lasaiib lM ico-Luutr AM.. ' |