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Show HIE SUNDAY 1IEEALD, SUNDAY, FEERUABY 8, 1925. PAGE 511. hr J' liii t i W Co . - 11 -- fw a- V r , C 1 . f7 . if. ,t,ti1 i t Xs I ?' tf1 ft 3 H 7 . - ':, cm rr; r;'lee v 1 - I : 1 f-- r'': pf W fruisuer. tajce notice ani sit up i ci KoilcrsM in aDoabon. limit he-Jfi- I vv J vaa Jr J early In the fifteenth when Sir Walter faleU'a ..." mads smoking of the American In- diaa weed,' tobacco, tbpular with the eilsa bethlan courtiers, the In- 9vfl(tnce has "been spreading with SINCE X ' marvelous rapidity. American colonists t habit from the Indiana, - j..... Were smoking tad chewing long fore Columbus came over, . . ... accy ciitBnA Hme in. - ,.- The habit was almost universal. and in many oases was bound up with the most significant and solemn tribal ceremonies, Virginia planters flourished. and the CaroHnns went In for tobacco growing, and when, pioneers crossed over with Daniel Boone Into DUKE gave $40,000.0. establishment of a Duke University, and for hospital and'other charities In North Carolina. And all the wags in the country started wagging. "Wen, what do you know about that!" wag the zclamatlon. 'TIere'a a business man flvlnf awsy forty million dollars!" However, this Is not the first time Puke has made the front page of newspapers by doing the unusual. There was the time he visited England and astonished by smoking a IS cigar When the king could afford but a $2.05 cigar. Duke got ln$hoa and Inches of front page publicity fo that. . Then be pumped a river dry for water to, run BUCHANAN JAMES Kentucky, about the first thins they at after taking a few the Indians, was to put out a did, q ex iV S Villi ilHLt . "-- v sV - t ft a lk;i V T I ' CI H ss t 5 sn W t JL..... - V f !!( Ai1 li, a 1 : .v- a a tr? "wb r -- ; .at b jfTiV W$m;M .... - - ; AjnerieaiiJobaccaCQmpanxM- - When the United States dissolved the Amerlcsn - tt IoteccfliDflOJ!xjauke JecameJraieJUlJjTOSr not. at the time of his sailing for Europe to devote ' Cora- - his efforts to the ' pany, in a very patriotic mood. out n interview, In which he was He quoted as saying: "When certain officials of the country begin denouncing its pioneers practically as crooks and thieves, and as Immoral,' I should think it is time for the old bulldeYs of the Country, .and Its to get out or seek ether teldsrorictlon.'. - Asked If this explained his departure for Eu rope; Duke shifted his quid and clamped bis Jaw. "A closed mouth," he said, "doesn't catchVany ' dies." , When news' about the tobacco trust was lacking, papers coufll tell about Duke himself. Duke, it seemed, was not nearly so terrible aa his tiust. The public rather liked him. Duko's money was a live, topic everywhere. And Duke personally lived up to the popular Ideal of ,ihat an American millionaire should be. CHEWED II1S OWN O v - Jersey. yothcr a new experience tor Jnmos E. Duke. And neither U this 'the first Instance ot his lav- lshln oiutortunity und wealth upon his native state. Up to 30 years ago Duko had no idea ot going Into the power business. II.s thcushts were all cstato In Nuw ' , Some factorles,"dcpendent upon the river for theit water supply, were forced, to close down. Newspapers heard of rt. More publicity. Cleopatra bud slaked her thirst for luxury by drinking pearls, disolved in wlnju. Dut James B. Duke had swallowed a whole river! Bufbaek to Duke and North Curollna, and unl- reraltles. DIKE AND TRINITY COLLEGE Down at Durham, N. C who hasn't heard of .'similarly named smokiirg tobacco? is Trinity College. ' - on tolwcco. - - U .iii rjAv , 4 E i. It r r& C?.f v THE SORE TOE He had created the American Tobacco Company, th imperii'! T"";1 rfrmpanv.n.i looking about for moro vorlite to conquer, had conceTved'"TllW" idca of combining business with humanity by weaning the Chinese and the East Indians from opium by teuchinghem to smoke North Carolina cisarcts. Then developed a sore toe. It was a vary painful Infection, and Dukeaent for Dr. GIU Wylie. v It he Wylie treated the toe, and as told Duke" about a little hydroelectrlo power plant he had bult on his farm In the foothills of the' ' . '. v Carolina. ,' - Vvlilso. enlarged upon. lha .talents of. a young engineer, W. S. Leo, who had bulll Dr. Wylie's TUKX-CA.M- .. s V. 1 ' ' A Wit). - 4!f was one of those typically southern endow- - , ment Institutions, which before every mother's U '"planb fNOlAD0 on and daughter decided .that a few yeurs la coj- m',. takei. one dollar Sclf, (CO.000,000, and he growing tobacco. lege was Just the thingr served Us purpose well, '"And youn James Buchanan Duke, then, hot out of the investment for his own use. and lived within its Income. It has. been estimated upon high authority that more than 10, got his first experience in the toThen came the posl-wperiod with all Ita bacco business. for every dollar put into the poyer company , by f ouiul.. hangSr and In - 1S22 - TOBACCO rEDDLEB- TiaS Been invested Ijj; 'others 1i TTSatlSTKal: JT Duke, were as ' three times that there many applicants use to the he power produces. plants ' After the, leaves were cured In an old barn, the for entrance as they had foom for. plant . "We must have more room," was v- ,'tWO BUND MULES STABTED FdRTCNE ley' Job wa to carry, the tobacco In baskets Dulse sent for Lee. to' bargain was the tnoney coming from? And the dream of millions ot Chtnese"and d - throushout. th. country and sell It Perhaps in giving mony for 'educational There .was Duke, James "Brodle" Duke. Duke driving shopkeepers. i v. ti,. Bendawia putbyLand Jn o When 18 ba was tuken into thelamllys-tobaocwas born on a farm near Durham. He loved the. its place came a dream ot power. of his own childhood and youth. had so south. In religion he called, himself a Roaring busmess,wbich by then grown large that a rOYVEB, POWER, POWER As the fortune from which he has just given'! 70 feet long and 49 feet wide, had been Methodist. He never roared so loud as to go factory, rower, cheap power, which would start the port had Its foundation in two blind mules, SO built, to meet the demand for the '"often to services, but' the Methodists could get a . Dukes', tobacco. new industries turning in ot ot cents In Yankee mone and a lean and ravaged hundreds wheels donation out of him. i ''.By 1883 the capital ot the Dukes' tobacco ' . farm. North Carolina, reached 'IT0.00C, and the business .of And Trinity College was a Methodist Institution! The fact & that James B. Duke started out with Power which would enable the farmers ot his Son- had grown to $200,000- -a Washington-i)ukr-and ndhe DukaBtta .approached lUBq Jir -bemaniO own native state to operate their own cotton cents Irss than not even the banded out, greatly to the relief of the exasperated year. V1 longed to him, but to his father, rugged old "Wash- ufacturing plants.' .. "Buck" Duke went to New York and borrowed trustees. and creating work for Power, wealth, bringing ington Duke, who. fought that barren farm and $40,000 from an eccentric leaf tobacco broker to For a new. gymnasium, $25,000, ' ' thousands and thousands of men. ."t ' . conquered It: . Tor a law building, 150.000, buy machinery Xoriho making of cisarets. ..." Con- Duke went .off to' fight, fM-tn- e The result was the Southern Power Company, t " 'Washington .. For a building for a new school ot religious s -HEADS TOaCCO TKLST- -federal caues at the' outbreak of the' Civil War. " 1. Tepresenting an tnvfaTmtnt of mora than tJOO.OOO.v .. training, $100,000.. 00, He sold his tOO acres, pt poor kind just outside" ""Tear by year the business grew until In 18S9 THREW C . ? . It was taken into consolidation by the American ., From the eprnw freshets of the Catawba River of Durham, but was forced to take It back after ''Tobacco Trust," In addition he threw In $1,000,000 for the endow- - alone, Jialt a mlUlonMectrlc horsepower Is being 'the war because the. man. to whom M had sold - Tobacco Company, the and James B. Duke became Ita president. could, not pay for It. tbT $40,000,000- - cohtrlbutfon was Hot alto becaa to get bis share- of tba tw? blind mules Dfike started In to Nf1 About this- InToTuke In thlfc'oompany, Duko haT1i-eteforhira. CHlwith ' -A ill It m I :M V. -- -i "MWll "" . M r" Stisgim3. . the-cry- .- But-whe- - JEnrcute tiie Drying ' re nM,,-,tn.- ' a-- , -- -- d d it:l. 'ty " " - leaf.-...:.- publicity. He got on the front page at least one a week and sometimes once a day,' Something was always happening to Duke. ." He was the first trust president to be Indicted for criminal offense In conducting a business. Thereafter he as fndlctod regularly, till the Fadboty afc Tfempa, TloridLa. bis .fountains at his Sooimerville Is 1 Most of the high grade cigars, kowever, are made from Imparted aSa coin-nerc- e, Ciax : DIFFICULT TASK rffrTflT"! ' A. m v.- '. It'- - - tobacco; Loulsvtlla. Ky is the largest tobacco market In the x world. .4 1,-- - tursof ss. I s "patch.''; All of these states still hold 1 high plsce in the growth sod manufas- - ,li,, ' d Mary-Lan- hard-hmde- - caught the1 Indians the )i ill ...., " - It was during these' days tbat he smoked the $S clears. He also chewed, by the way. A typical srrnthem gentleman was James VBrodie" Duke. maintained a And up at SomervlllerN. e estate. 'He called ft his farm,' and the ' .' mansion on it, his. "club1." - ' .... On this "estate, was an artificial lake that coat him. $l,60Oi000. In addition there were It other lakes, twenty waterfalls, 200 fountains, 100,000 trees, millions of plants imported from Europe and Asia, and ne valued the whole at $15,000,000. ;;.4O,0O,000: Th8 8tgte-u8e4 gallona --c4? f water -daily one fall alone was CS feet high and he had a reservoir for 60,000,000 galjons. ; 2D00-acr- . .i -e- ' r i BP. ' oiltD GET PI'BLlClTx'' " Growing and caring for tobacco Is almost a twelve months' Job. Early In the spring months farm-ersow their beds. After the young a plants reach a certain growth, they from the beds to the tobacco Held. m the lour laonthr of Tbea-tetle- In the fall it Is cut. Then It has to be carried to a barn : "' . for curing. After It has cured, the leaves are tripped frofn Ihe , stalks, and' : In most sections of the tobacco grow-InCultivation. g country, are tied into amall bundles or "hands." ,r For this, work, however, farmers must wait until. the tobacco Is "la n ease," moist and pliable. This con-dltlo- usually Is brought about by November and December reins. r ' AUCTIONS " V Then to. the market Here's where the farmer gets his pay tor Ills year's work, - - : Nearly every town In the tobacco growing country has one and two markets, largo houses, called floors, where the tobacco is auctioned off to , the highest bidders. Complaints that these bidders did 'not compete against each other, but often represented the asms tobacco combine, has gives rise in the last few years to growers' V . associations. , Just what affect stories ot 7tmek B. Duks'i mimoni, mad oSiotUsTJ,' had toward bringing about this oon carted effort I a matter' of oooo-tut;- , - was 2. These assoclatlocs pool tha tocae-corsHe always managed to get publicity-H- a tha price, asi wait for Ue most fifty oefore ho decided to get married. Not . buyers to meet It. ' .long after he was airorced. From tha otarkst th tobaoeo Is . In 1907 be was married again Mrs. Nonaline packed In hogsheads and oarrtsd t( '. Holt Inmen, a celebrated Atlanta, beautjc thev' isrge tikaoac ' sja3ssstMsss And. then was when ha made the biggest splurge. U sssats lato a reulajLtMUerliJ-ioxlLtnewspapers: plants, whero h .cn clears tuareU, sWVlsal pag a was converted Somervllle Into estate The Md VP. :l veritable fairyland to celebrate the nupttali .The roan tains, .' rivers and lakes on the estate, were , thV manufctu-- l TtsZA made to run so fast that the Rarltan River waj Seit of snuff socok to bs lotlng ti ji Today pumped dry.. -- Whetr Hher World War broke tho Manufacturers slid caught" in Europe. Duko called frantically to leas tobacco' la halne lMiS: Mian's him.'save to Washington ' V. few years ago. Smoki'ix, clgu-ots- , Washington was solicitous, but no official broke his neck In trying to get Duke back to the country. cigars and pipes, is on th incaxaa,. however. ho so bad stopped at to bis famous interview. al-- et ? f Dukes-WarO- - - ' 1 . " T"".' . i ) ... |