OCR Text |
Show . _ - . . - o . _ _ Conoco Makes takes Big BigAppropriation BigAppropriation IAppropnatioD ( Appropriation tor for torI forNewspaper forNewspaper I I INewspaper Newspaper Advertising AdvertisingPONCA I f fPONCA I II"ONCA PONCA I"ONCA IONCA " CITY Okia Oltla Okla Jan 23 - C ntuiii lltillll ntinu 1 1 I Oil atl Company In 1941 19'11 1911 1991 ' Is Isagoln Isagain Isagain agoln again ill tll tInR tang tln to n'VI nVI newspapers ( ' papers a anitj al almi I Im m mi \j j \ ( r poit PUlt port i t f C Its yt yearly ' r1y adv r rtisi rtlai tlsl tisi K J { 1 b bK \K K II Ig \ { t i t I 1 a . wis 1 ' is ' > iiiino allno nano in 111 rn ' ed t'd td cd atIt at atAltlu II It P e Ynpar ' ( I1IlJal ( II g : 11 ( l fflcs rflet ( ' > here heret hel e t 1YAlts Altlu Alts 1Y ; ( ih < ( ( Hi jJ 5) 5 ) c ( tine tlm t/lie t lie / > it II + 1 l ises tses 1St ' ' > + tlm ilmo-stKry ilmo stKry Imat ImatI 0 . - . , t \ ( I ( ry kli klr kin 1 I I t f t 1\ 1 iv 1rthlllg \ rtlsing rthlllg roving me lit III ht m of oftie in(1 in1 II tie ( o p coi cot COII it + l . r r t 1 is I + s ' > for ror sever several il II yearsspent years yearsspent pent spent , > tl tI w gr r t I ' r part of o ( Its It'l Itl ' all ad advertlslr sulvertlsli verthh vertlslr K g " I I I lir llr tr w . with v.lth vlth Its neY newspapers newspapersMore newspapersMore ; , > pat yearsI rs I More tt II u It a 1 3"0 30 3no 300 " newspup nt'w'lpap ntwlpap newspap ' ' rs rsthr rsthr rsthr thr gl gi gloi 0 o I r tI tl tie e a United Statt Statis Statls s will will8.hare willahare willshare 8.hare 8hare ahare . In tt ti Is h k year years s -ndlturt's ndlturt's ndlturts expndlturt's expenditures exp expendituresIt < - ' \ It wn wft-s wft s was . - , > Atnted stated . , tl1tt'd tl1ttd ' and the advertisingLa advertisingIs advprthlng advertising Is IIIs expecte exppLte l 1 ! to reach advprthlngII m ) m ) jre re than than15000000 II 15000000 95 000 000 readers Small t II < ( wnnewspapers WI wit witnewspapers ! newspapers will again share In the thecompany thecompany thecompany company s plan pla.n . as extensively exten'ilvely extenilvely extenslvely ' as asmetropolltar asmetropolltar asmetropolitan metropolltar metropolitan newspapersFor newspapersFor newspapers newspapersFor asI I For ttie the past pMt several years yearll the therumpany thecompanys thecompany rumpany companys s Ii advertising campaignhas campaign campaignI campaignhlU campaignhas I ( hlU has ! been conducted primarily prlmarUy to to8Mlst toassist toa&slst toaslst 8Mlst assist & the local distributor of Conoco Con ioco , 0 < ' oco 0 products The 1941 advertisements advertise advertisements advertisementa ments menta will w1ll continue to feature thequallty thequality the | quality quallty pioihicts Ptot\ucta Ptot ucta proructs \ and outstandingservice outstandIng outstandIngservice outstandingservice I service of the be company compjU1Y e II s local localmJIeage localmileage localmileage mJIeage mileage merchant mebant mt ; bant ' . 't\ 't t 't1qJ 4 " ' . \ 1qJ ; j k ' ' |