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Show Keeping Keping Kepinge e Up UpWjJEIScienk Upscience WjJEIScienk WjJEIScienkjner jner e e Science ServiceWNU Service -WNU WNU - WNU ServiceSome Service ServiceSome Some SOnIC Bitterness Bittci Bittel ness in iii iiiNearly inNearly Nearly Every D1 D1nk Di DiinkLiked ink inkLiked nk Liked by AI11elicans Arnei Amei leansBy jeansBy leans jeans By ROBERT D POTTER POTTIR POTTERWashington POTTERWashington : Washington Washmgton - At least m in mthe inthe inthe the realm of beverages it's its 1t'S 1tS ' a abitter abitter abitter bitter world after all Thmk Think Thmkback Thinkback Thinkback back through the } liquids hqwds igmds you youdrmk youdrink youdrink drmk drink during durmg a day Such a alIst alist alist lIst might m1ght well include mclude to tomato tomato tomato mato juice JUlce , orange Jwce 7ufce juicepineapple , pmeapple pineapple juice Jwce , or grapefruit grapefruitJwce grapefruitjuice grapefruitjuice Jwce juice for breakfast Then Thenwater wa water water ter , tea , coffee milk m1lk , choco choco- chocolate chocolate chocolate - late milk mllk soft drinks drmks , and andposs1bly andpossibly andpossibly poss1bly possibly beer , wines wmes , other otheralcohohc otheralcoholic otheralcoholic alcohohc alcoholic beveragesI beveragesrot beverages r-ot r ot 1.ot 1ot - I ' . ot that anyone any one person would woulddrmk woulddrink woulddrink drmk drink all aU of these beverages during duringa a single smgle day or even m in a Wetlme lifetime Wetlmebut lifetimebut lifetimebut but they represent a cross secbon section secbonof sectionof sectionof of what some Americans Amencans do drink drinkeach drinkeach drinkeach each to his mclinations mcllnatIons inclinations Of all these thesemilk thesemilk thesemilk milk and water are about the only onlyones onlyones onlyones ones wh ch do not have a tinge of ofbItterness ofbitterness ofbitterness ofbitternessThe bItterness bItternessThe The Industrial Industnal Bulletin Bulletm of Arthar Arthur ArthurD ArtharD D Little Inc points out that some somepeople somepeople somepeople people like hke their milk with chocolate chocolateflavor chocolateflavor . flavor 'hlch hlch \ ' hich huh is bitter Coffee Coffce and andcoffee andcoffee andcoffee coffee substitutes are bitter andburnt andburnt and andburnt burnt flavored Tea is bitter and andastrmgent andastringent andastringent astrmgent astringent cocoa is b tter and andaromat andaromat andaromat aromat e c tomato and the cItrus cItrusJUIces citrusjuices citrusjuices JUIces and many soft drinks drlnhs are arebitter arebitter arebitter bitter and sour Beer says the theBulletm theBulletin theBulletin Bulletm Bulletin is outstandingly outstandmgly b tier tter tterBItter tterBitter tierBitter Bitter indeed mdeed is America Amenca s qUick qUickbreakfast quickbreakfast quickbreakfast breakfast of bitter grapetruit grapefrUit bIt bItter bitter bitter ter coffee cofee ! and bitter orange mar marmalade marmalade marmalade malade although in m truth trulh sweet sweetness sweetness sweetness ness is lS added to tone down the thebItterness thebitterness thebitterness thebitternessActually bItterness bItternessActually Actually bItterness-as bItterness as bitterness - as one of the thefour thefour thetour four fundamental tastes-has tastes has tastes - has to be bemcluded beincluded beincluded mcluded included in alllughly all highly seasoned foods foodsand foodsand foodsand and drinks drmh.s drmhs druiLs . There is a sound soundphysIOlogical soundphysiological soundphysiological physIOlogical basis states the Bul Boll Bulletm Bollletin Bulletm letm letin for table condiments mclud mcludmg mcluding mcluding mg ing sugar for sweetness salt for forsaltmess forsaltiness forsaltmess saltmess saltiness vinegar or lemon juice for forsour forsour torsour sour tang and meat sauces pepper pepperand pepperand pepperand and mustard competing for use m in mlmpartmg inimparting inimparting lmpartmg imparting bitternessThere bitternessThere bitterness bitternessThere There is the old belIef-now belIef now belief - now not so sowell sowell sowell well regarded as it was a genera generation generation generatlon tion ago-that ago that ago - - that bitters stimulate the theappetite theappetite theappetite appetite The vogue of stomach stomachbitters stomachbitters stomachbitters bitters \ which hlch provided a boon for forpropnetary forproprietary forproprietary propnetary proprietary medicines was the re result resuit resuit sult suit It has never been dIsclosed dIsclosedhowever disclosedhowever disclosedhowever however how much the alcohol c e ccontent econtent ccontent content of these bitters mfiuenced influenced mfiuencedzealous influencedzealous influencedzealous zealous teetotalers to use them |