Show Pictures o Follow 0 ow Talkies i Head ea Says tt Mr t io LIt D Cal NC The r 1 A color all J color films Is coming but Wont ont arrive for tor another othel two C v No r op Dials Dial's at s the opinion of ot Darryl Za- Za associate executive o of Warner rC O W t l hers hers' rs' rs studio Warners by the theare theare Tare are are pioneering this color plc- plc F. F business business their theirOn On With the OREE i being the first all alling all- all ing ng ng feature length film to be ODD think you ou will find that there tit ill j l be a mad scramble In the color mEz during the next few months M ick ek declared Every studio will tale to i pt t to outdo the others and the Aj 1 t will l be a flood o ot of color all lid td t some of ot which will be good fact ome some not so good i KS FOR A FAILURE E p hen en there will be a a. slump 7 1 e studio will film a highly dra- dra i story tOr In color and It will be berb rb ih- ih p. p p. p That's what will bring on slump How long the slump I il depends upon how badly the there thet t 4 re falls i la 3 ter r the slump which probably i ITS not last long Iong there will be a ac aed ed Interest In color films and andI c vIII pill be with us to stay Every- Every re atze I wUl be done In color HowIt How- How t It eve J It would be bea a great tto f e to make a dramatic plc pic- to t ilI r color in-color lor at this time Yet I 1 feel k that somebody will try It ci C isn't yet ready to Jail all aJI films done In natural natura co colAnd col- col tl It And id public opinion cant can't be 11 f It ged-It J it can only be educated 4 ra ah period of time Audiences G ot of y yet t accept a dramatic t W w done Mono in color for the simple t n i that the action In the plc- plc a I cannot command full tull attention i color olor Is still such Buch a a. novelty i S fI the value alue of ot the tM c a a. would atwould be lost i I t after people have seen nut III five stage and out of ot I Wms dorm donO In color they will to take this color as a matter matteri dp m Jurse i urse and It ft no longer will de de- from the Uie action fats fats' to Zanuck color films o t coine Into th their lr own o In about niI game me length of time it took the thes s to bec become popular and will do Just as much for the theas t tr try as the advent of ot sp speaking mouth p That's a's as saying quite a a. U ort S too loo when one stops to think tile he movies were dying on feet when Warner Brothers Brothels Hell along with their fo forced ced all aU the other producers ln ll-ln 11 In line 4 NERS MAY LEAD AGAIN looks as It if we are about to tor toI r I a repetition of ot that t same sanie act k erg era will take the lead ead and the theat at producers like the good little little tiles a are 11 will fall Calt In line for o the second game of ot follow the leader Although only 30 years old Zanuck Zanuck Za- Za nuck has risen to one of ot the biggest positions In the industry during the past four years He is practically In charge of ot all production at the Warner Varner studio and has don done a a. pretty pretty pretty pret pret- ty good Job of things Of Ot course he has made mistakes All AU bI big men do But as yet et we have not seen him make the same mistake twice |