Show ORDERS FOR JORDAN I EXCEED MAKING RATE If you ou happen to meet someone who I is going around around- with A a. long face and telling about a lull in the e demand for motor cars just send him to me I can give him some information which ought to cheer him up says Ned Jordan head of the Jordan Motor Car compan company company com com- pan pany in a letter to A A. A Greenewald l Salt Lake distributor of of the Jordan Jordan insists that if there is a lull lun lunin lullin lullin in th the demand for cars cara it is the fault of or his contention refer you to a a. huge file of or letters and telegrams which I have poured into the factory concerning concerning concern concern- ing the new Jordan Sixty Roadster te ago ago- which h was I. I Ice ce F but t a few weeks weE I I That That doesn't indicate an any letup In our business do does s it t i 1 asks Jordan referring to the Sixty roadster correspond correspondence cor cor- respond nce Of course cours some of the manufacturers are not selling as many manyi 1 i cars as they did last ye year l' l at this time On the other hand there the re are many manyI I who are selling seIling more mor If the tho sales arent aren't up to normal it is of the product product product pro pro- duct and not because because- the public publio is not hot buying oars ears V 1 I In our own owns business the orders are arc arcI I exceeding our OUI production And K he KI I most encouraging part of it is the feet fact that T 1 personally know Imo of other manufacturers manufacturers manufacturers manu manu- I who are in the same samo fix We i have products which answer the pub public pub pub-I l lie lic requirements and those products are going going- to sell faster now than ever before For example observe the de demand demand de de- mand for our new ew roadsters It took us a year ear to find out just the style of roadster In our class which would sell the fastest to discriminating buy buy- ers era Having found It it was are putting it on the market and it is js selling like the true proverbial sA s. s A year ago last January Januar when I Iwas Iwas Iwas was forming the Jordan organization a friend asked me what I would do if if after my production had started the he country became involved in war He Hp I thought I was foolish when 1 replied that I would consider myself fortunate i j in that m my organization was fully funy es es- es I There will be ogre business j I I than ever in our field I told him j j His ills parting look was one of sym sym- pathy He might ag aS' well have said I You poor fool The other day however however how how- ever ever I met him in Chicago and the first thing he asked me was Have you I got any Jordan stock hanging around loose I might take some of it if it itou you ou will quote me a a reasonable price But how about the war I asked I him 0 O Ive I've learned a lot of things thins about war he laughed and one of oC them is that the right kind of or a motor motorcar car ear business is a n. good thing war or no war That's Thais why Ill I'll tal take e a a little I sto stock lt in the Jordan if you'll sell jit it t tto to tp roe me |