Show I Furniture Fur n i tu r D Dealers I rs Salute S' S I ute 5 Spring p ri With Style I e Ex h i b i tic 1 Annu Annual 1 Show S Scheduled f i For Friday Evening il ils s. ARCH i i ARCH winds wInd blowing April showers crocuses showing Y MARCH J YIn In the lawn spring fever is in the air Its It's time for spring the house too Realizing this 17 Salt I 1 Lake City furniture dealers join oin forces Friday night in a salute to toi i spring spring 1940 1940 vintage vintage and and to the enchanting loveliness so outstanding ing in the newer designs of gay colorful l and livable house furnishings furnish furnish- ings The salute takes the form form of the Utah Furniture associations association's annual spring furniture style show The stage is set The curtain l' l rises at 7 p p. p m m. and falls at 10 1030 30 in each of the 17 participating t e stores But human thespians give way to the stage settings in the playing of the prominent rol roles s. s Furniture home appliances floor I coverings draperies wallpapers shades and blinds and varied features fea fea- features ea- ea tures of home equipment will rule Climaxes Home Furnishings Week eek 4 The Salt Lake City show staged show staged as an individual presentation r by each of the participants participants climaxes climaxes national home furnishings week a wide nation-wide observance now under way among furniture dealers throughout the Beehive state Stores inviting the general public to attend the show as guests of their open houses are those operated by the Axelrad Furniture com company any the Bowers Home Appliance company the Furniture company the Crawford and Day Furniture company the H DInwoodey Furniture c company the Granite Furniture company the Holland Furniture company the I I. I and M. M Rug and Linoleum company Montgomery Ward and Company the P. P W. W Madsen Furni Furni- ture company Sears Roebuck and Company the Sorensen op Co-op Furniture company the the South East Furniture company the Standard Furniture company the Western Furniture company the Sterling Furniture company and the Union Furniture company of Bountiful Each participating store will feature a showing of the newest styles modes and designs in furniture and whatever lines of home equipment carried In stock Trends in design and decoration the decoration the classics of today will today will be stressed rather rather than prices Sales will be taboo In brief the shows will afford afford the public opportunities to see what In designs for good and and as guests rather than customers customers Each store will provide musical and entertainment ent features for l t its guests In addition to the attractively arranged d and exhibited articles articles articles arti arti- cles of home furnishings many of which will be shown for the first time In public display Demonstrations of the keenest interest to homeowners and housewives will be in order throughout the evening Committeemen In charge of the show declare it is is is' isto to be better than ever and this means a truly outstanding event when It is cen- cen that officials of the National Retail Furniture association are on record as having classed former Salt Lake City furniture style shows as among the best in the country in point of both exhibits and entertainment And little wonder that the 1940 show shoal Is to be better than ever It cannot help being so when the wealth of Imported and domestic r- r n fl i 11 j f 4 T S J 9 b t i 0 e Y r 4 A 4 L 4 f y v y J p Y qs r N y a r 5 J. J pj JG q n I Fin y s' s sN N Na N- N 0 a Even In a small living room four upholstered pieces can can an be included without fear of appearing appearing- overcrowded Both the sofa and opposite chair are upholstered in a satin stripe while floral motif has been added in the button tufted chair at the left and less conspicuously in the gold-colored gold wing chair in the background The whole gives ives a tone of solid comfort |