Show THOSE T SE SIGNBOARD HORRORS Attention is again called to a 1 blot on the beauty of the town quite as objectionable as the hateful weeds that line some of our sidewalks sidewall s. s 11 We Ye e reprint herewith from an Atlanta paper some remarks quite aPPosite to Sa Salt t Lake Encouraged by the success suc sue cess of an aesthetic crusade of a similar nature in Europe the municipal art societies of New York and finel Chicago are arc endeavoring to organize a national movement designed to suppress by bJ legislation certai certain certain tai tain species of outdoor advertising which shocks their artistic sense The membership of both societies societies so so- societies includes some of the country's most distin- distin gui guis lied hed artists besides many mans citizens who simply regard the distribution of pill and plasters ads over the mortified face of nature as very much of an eyesore This reformatory r movement mo already launched in dead earnest is sending out pleas to village improvement societies in various States calling calling calling call call- ing on them to join in the war against signboard advertisements advertisements advertisements ad- ad that have not a high art value and therefore ought to be he effaced The Time New Kew Maven Haven Conn Evening Register is enlisted for the fray I and says of oC the signboard horrors We e are a long longway way behind Europe in re rePs respect to organized move move- mo move move- e- e meats ments to do awn away with the more hideous elements France has be he begun begun of this advertising ad craze recently gun to take national action in regard to it and a bill that is now DOW before the French Parliament and which it is said is likel likely to become law places a n heavy tax on all advertisements erect erected within sight of railroad lines England is studying the problem from the same standpoint in legislation legislation- and is likely to pass a similar bill in the near fu In ture In this country where mercantile competition is even fiercer than it is in Europe and where the country signboard craze is much more fully developed developed devel devel- no national legislation or even State legislation legislation legisla legisla- tion has yet et been attempted We Ve always did think think that newspaper advertising answered all ll publicity requirements 1 |