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Show i f W Tribune Want Ads. Mm t Bel1 Mai" 520" Independent 360 BRILLIANT OPENING Thousands of Women and Men Respond to Keith-O'Brien's Invitation to Visit the Store. The Most Extensive Event Witnessed in Salt Lake. Living Modols a Feature. Fea-ture. Exquisite Displays; Decorations; Music. Two Hours Enjoyably Spent Whero Fashion Reigns Supremo Opening Will Be Continued Monday. Keen iutereEt attaches to tho big modem store. 3en reluctantly hurry to a Btoro when occasion demands, make purchases nnd quickly lenve. Thoy know 'little of the intricacies of a store's system, yet recognize that n master thought directs; that men and women subordinates, specialists in many instances, execute orders; that a vast force of women and girls are part of the splendid scheme necessary to tho conduct of a largo business noted tor its mastery of detail. Men familiar with business comprohend and admire. Womon, on tho other hand, caring naught for the science of organization, are influenced by an atmosphere of loue, b- character of merchandise and by tho excellence of service. Their frequent presence there, contact with the employees and familiarity with goods carried account for an absorption of the spirit of the store. In a great store a formal opening is nn occasion of moment. Men note and wonder; women eagerly await. Tho Keith-O'Brien festivities coming in the evening it was women's dolight to inveigle in-veigle their husbands into tho vortox where style is expounded. The tiiousands of men and wonien who were in attendance at tho brilliant opening were afforded two hours of genuine interest, enjoyment and pleasurable pleas-urable observation Men viewed and marveled, their thoughts roverting to the complex detnils or the workings of such a large institution. Women felt the dramatic spirit peoplo in countless count-less numbers, breathing, living, animated ani-mated saw overywhero exhibited the handiwork of untions yearned to examine and leisurely en.ioy tho thousands thou-sands of visible things felt tho thrill of seeing Paris reflected in living mod-I mod-I pJs.t Thus from different viewpoints tho visitors saw and noted. Everywhero rare creations of art. mechanical outputs out-puts and hand wrought goods; apparel and fabrics grouped and draped to set off to full advantage their exquisite beauty and charm. Broad aisles thronged, a cheery concourse; magnificent magnifi-cent decorations, tho glow of subdued light and soft, floating music altogether alto-gether a thrilling picture. Paris Linked to Salt Lake. The exhibit of masterful creations on living figures drew enormous crowds to the promenade which connects the millinery mil-linery and suit sections. Beautiful young women enjoyed the distinction of being gowned in the height of fashion fash-ion many times. Behind the scenes there was an air of hurry, deft fingers flying hither and thither illusionizing, adding fairy grace to faslyonJs lithesome lithe-some exponents. There was art in tho dressing. Understanding the precepts of style, effects and the harmony of colors, how best to enhance each girl's particular type of beauty and at tho same time display to best advantage the gown. tho hat and tho complement accessories ac-cessories experts directed in tho mysteries mys-teries which transformed a girl until her own mother could scarcely believe her eyes. Yes, art hovered behind tho scenes. Every few minutes one of these gracious subjeots stepped from tho curtains cur-tains and advanced with queenly trend on oriental rugs across the promenade, revealing to eager eyes tho distinctive characteristics of Parisian and American masterpieces in gowns and headwear. Then nnother and another, tho different young women exhibiting apparel of exquisite ex-quisite conception. Not all were elaborate, elabo-rate, some being simple expressions of correct lines and perfect taste. It is doubtful if a more interesting feature could have been introduced. Men even were drawn to the scene. .It was almost too much for them, but they were held, fascinated. Little Living Models. " . Aside from the grown-ups, little "living "liv-ing models" were in decided evidence 3 to 8-year-old tots, who exhibited m cute manner tho advantages of children chil-dren 's apparel., They promenaded with a grace equal to their larger sister "models." How the Store Looked. The decorations were finer and different dif-ferent from those of former openings. No other institution in Salt Lake or in the west gives its decorator such free rein; not hampered in the least and engrossed with the spirit of excelling the decorator conceives effects and rounds them to a finished whole. Within the main entrances were a series of arches; twining about the columns col-umns were heavy gTanevines, leaves and fruit, which crossed and recrossed the ai6les. Thousands of vines were used. At the south entrance, poppy shades covered the arches. Two chestnut trees, constructed by the window trimming trim-ming staff, added to the effect. Tho second floor was ablaze with melon shades. On each column were garlands of poppies, Tho nrc lights in tho millin ery and suit departments were trimmed alike. Muny potted plants wore used, From the light wells were suspended ini-mense ini-mense rustic baskets filled with vins, leaves and grapes. The promonadt was festooned with electric lights, each with shaded coveriugs. The rest room was beautiful in festoons of brown nnd tan roses. The Window Decorations. Grecian architecture was observed. In the north window were throe massive columns, in front of which were exquis ite Grecian figures of women holding the capitals which support the pergola. A frieze was hung between each column behind which a group of Grecian mai-dens mai-dens wero dancing. Beautiful dress fabrics and a few hats were shown. Tho autumnal decorations were shaded rose sprays, branches and wreaths. One other window wns similiarly trimmed. In the second window was a fountain with water effect Metallic roses, Bprays, watorlilies and Scotch thistles wero used. Hats and gowns completed the exhibit. The other windows were equally equal-ly exquisite. Tho decorator and assistants as-sistants were three months in preparing the materials for the displays. CoBtumss and Hats Shown. A Paquin black velvet gown cut decollete; decol-lete; left shoulder trimmed with Irish crochet; close fitting skirt made with short train caught with marabou; short sleeves of lace and velvet trimmed with mnrabou. Evening gown of crepe meteor me-teor a. Collot model. The skirt hd the clinging lines in vogue this season; banded in with antique band and brown marabou. The waist had the wide belt effect, nock cut low and finished with antique bands. A dinner gown by Paul Poirot a masterpiece mas-terpiece of color, combining tho daring schemes for which this artist is noted. It had an underslip of .bluish green satin, fitted close over tho hips and ending end-ing in a slight train. An over tunic of lavender chiffon with tho caught in ef-foct, ef-foct, at tho kneo. The bodice had surplice sur-plice folds of lavender chiffon, finished with Oriental embroidery. A Btroot suit of black broadcloth, mado with short seamless coat, with the draped effect which Bernard introduced. The skirt waB narrow with tho banded in effect. This was ono of tho newest creations of the season. A Few of tho Hats. Carlier model in black velvet; tho enormous muBhroom shape, and almost covered with a magnificent swoeping paradise in natural tones. Stunning evening hat developed entirely en-tirely in pink aim black. Tho facing was of black beaver and trimmings of beautiful pink ostrich and paradise. Black velvet model with high ostrich trimming of whito and a chic little the-ator the-ator cap of lace showing under tho brim ono of the newest fuueics in Frouch millinery. 0ATARRH OF BLADDER AND BCIDNEYSW A FREQUENT m DREADED DlK Fpres. Ncwfiof Promptly C. B. Newhof, 10 Delaware street, Albany, Al-bany, N. Y., President Montfiore Club, writes: "Sinco my advanced ago I find that I have been froquently troubled with urinary ailmonts. "The bladder seemed irritated, arid my physician said that it was catarrh causod' by a protracted cold which would be difficult to overcome on account ac-count of my advanced yearn. "I took IJeruna, hardly daring to be-licvo be-licvo that I would bo helped, but 1 found to my relief that I soon began to mend. "Tho irritation gradually subsided uud tho urinary difficulties passed away. "I have ou.joyed excellent health now for tho past seven months. "I enjoy my meals, sleep soundly, and am as wcli ns I was twenty years ago. I give all praise to Pcrunn." Livor and Kidney Troublo. j. Mr. George Forrester, 2747 Maschoi-j street, Philadelphia, Pa., writes: "Woj have great faith in Poruna. "My wife's condition was such thaj, she thought sho would die, as tho doctors doc-tors could not help her dyspepsia and catarrh of tho stomach. Now sho can cat anything. We keep Peruua in tho houso all the time, but it is only once in a while that she needs to use it. "1 was subject to liver and kidney trouble, which resulted in rheumatic pains, but I havo not had a pain sinco I took Pernnn, nnd very little liver trouble, as Peruna keeps the digestive organs in good working order, and that is the main thing." Po-ru-ua Contains No NmK'-One NmK'-One reason why perun4 tPj permanent use in so matiybsX! it contains no narcotica ohK Peruna is perfectly harmltajK be used any length of tinHS quiring a drug habit. PeroJB uent in its effect, and i, . JOTe than a BiDfoTCt 51 "qP Wr |