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Show Wednesday, April 20,2005 The Signpost Page 12 ESPN continuedfrompage 11 Shapiro recalled that when for its Sunday games, the network has a slew of hits and potential we're going to celebrate that. It's decided it was not feasible. ESPN hits, including "Housewives," not the end of an era; it's the he interviewed "Monday Night Football" creator Roone Arledge Vice President Mark Shapiro "Extreme Makeover," "Lost" and beginning of a new era." pointed to the success of ABC's "Grey's Anatomy." Despite high A new era for a network that for ESPN's "SportsCentury" 'Desperate Housewives/' which ratings, ABC had reportedly launched 25 years ago with series, Arledge made an offhand anchors the network's Sunday been losing money on its $550 programmingsuch as Australian comment that at the rate ESPN million-per-year Monday night Rules Football, darts and is growing, it won't be too long lineup. "It would truly be foolish to package. So it was little surprise Ultimate Frisbee. Now ESPN is before the Super Bowl moves to mess with a hit like 'Desperate that the network balked at the the favorite four-letter word for" ESPN. No, the Super Bowl isn't Housewives,'" Shapiro said. NFL's demand for a higher rights millions of sports fans, an all- part of this package. But ESPN "Shows like that don't grow on fee. encompassing giant of multiple still gets a slice of Americana. trees." "It's tough for ABC tochannels, radio programming, Now all the network has to do is The changing landscape say goodbye to a landmark a magazine, broadband content determine who will broadcast like this," of rights fees for prime-time institution and a Web site that published the games. It has more than a sports have always reflected Bodenheimer said, "but with the Hunter S. Thompson in his final year to decide whether it will the relative strength of the progress we're making on our years. Shapiro said ESPN will retain the highly respected networks' lineups. For years entertainment programming, pair of John Madden and AI NBC minted money on the we're not looking back. It's been make "Monday Night Football" Michaels or roil the dice with the showstopper it once was, backs of "Cheers," "Seinfeld" a wonderful 36-year run, and it's its Sunday night crew of Mike replete with a publicity bonanza and "Friends." It didn't need not over yet. We have this fall Patrick, Joe Theismann and in the host city each week. prime-time sports. Now ABC season plus the Super Bowl, and "What you get with ESPN, Paul McGuire. "The best team will be on you can't get with any other network," Shapiro said. "For the air," Shapiro said. "It could us it will begin Sunday night be a combination of one of the with 'NFL PrimeTlme.' The teams or individuals currently following day, from 'Cold Pizza1 not on either roster. Anything is to 'SportsCenter' to 'Monday possible." Night Countdown,' we'll bring Anything? full arms to bear. We will be on "Dandy Don is still available," In 3*11 I.**e Cny. site, on campus, swarming the Shapiro said with a laugh. "We'll JON NELSON WAID0 Jeremy Tyler Aut.JortiUiur The Wildcat game. It will truly be an event." SPORTS EDITOB keep him in our back pocket." network to choose the secondor third-best matchup over the final seven weeks of the season. "The ratings will be higher on Sunday than on Monday because we won't have any weak games late in the season," said NBC Universal Chairman Bob Wright. Under the new contracts, Monday games will start at 7:40 p.m. and the Sunday night games will start at 7:15 p:m. Executives at NBC, which televised the NFUs first game in 1939 but lost its package in 1998, took the unusual step of insisting that Walt Disney Co. had bid to keep its Sunday night package. Although sources said some NFL owners wanted to keep ABC's presence WIN fBEE PIZZA PIZZERIA PICK THIS WEEK'S WINNERS! CIRCLE ONE FROM EACH MATCH-UP Aflflflls Mariners Mariiere Red Sox RodSox Red Sox llusJays Yankees Yankees Reds Reds Pirates Giants Giants Diamondbacks Canoeing on the pond Mariners® Angels Yaotees® Blue lays Pirates @Retis Diamondbacks @ Giants HAUL PHONE# nO US: circle no vriwrt! sick line, lur ml on innrtornt r t brtnt n In to aw simimtimc* !•reonW7 tl Ow Utettwrf nmm luttmng by fiom tMt ftWtv. 8atv wn mnr i w w u ttwiML ftcctii. *r tail m o t e t n* DtriM «*i *tck» tM •mt wtmre tl weft ti DM aims currectry •An a pbn. la Dm m m if t Uo. tte ctant Km* wttltocttaUN ttorMfcK CHIUnUTMNS Tl TM WOTS WIWU PMIScherrer WSU Wilderness Recreation Center employee Jason Dilworth takes a canoe for a spin on the duck pond Wednesday, April 13. The WRC held their boat demo for anyone who wanted to take a canoe or kayak on a leisurely ride on the pond. On April 22, the WRC will be holding a gear-swap. Apply now for Utah State University Masters Degrees offered in Weber and Davis Counties. 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