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Show THE STATE Bill would end ski-logo plates SALT LAKE CITY (AP) - State lawmak ers have passed a bill that would end the issuance of the state's ski-logo license plates despite concerns from the ski and tourism industries. If the measure is signed into law, the "Ski Utah! Greatest Snow on Earth" license plates would no longer be available after Jan. 1, 1997. In passing House Bill 48, lawmakers designated as the new standard the statehood centennial plate that depicts Delicate Arch rising from the southern Utah desert. But ski and tourism industry officials like the ski-logo plate, which they say has helped raise profits by raising the state's profile among bigspending ski visitors. " It's an icon; it's what we sell; it's our product," said Dean Reeder, director of the Utah Travel Council, a state tourism promotion agency. "We have got two great symbols (the arch and the skier), and I'd like to retain both." A skier spends an average of $181 a day, while campers drop about $30, according to state estimates. The ski industry generated more than $500 million for Utah's economy last year and provided enough employment to keep 13,000 workers busy for a year. Some 3. 1 million skiers also chipped in a hefty portion of the state's $3.3 billion earnings for the travel and tourism industry. Utah also fought Ringling Bros.Barnum &. Bailey two years for the right to keep using the jingle, "Greatest Snow on Earth," which sounds similar to the circus's motto. Just two months ago, the U.S. Patent and Trademark Office ruled Utah could register the ski slogan. "To do away entirely with the 'Greatest Snow on Earth' license plate - well, that's disappointing, " said Mark Menlove, director of SkiUTAH!, the statewide ski industry trade association. Kent Granzin, a marketing professor at the University of Utah, questioned the timing of the decision, since the state last June won its bid to host the 2002 Winter Olympics. " With the Olympics coming up, I can't think of a better anchor for developing th e image to get people to think about Utah," Granzin said. "Disappointing" was the word used by Dave Evans, president of the Evans Group, a Salt Lake City marketing furn that promoted the state's winter tourism and donated about $300,000 worth of in-kind services to last year's Olympics bid. "The rule of advertising is to get one message out there and to get it out strongly," he said. The license plate - along with T-shirts and ads - is one of those vehicles for branding the message in visitors' minds. "The snow factor is such a huge identifier for the state," he said. UTAH DIGEST U OF U POLICE CHIEF RESIGNS AFTER 26 YEARS: University of Utah police Chief Wayne Shepherd is resigning after 33 years in law enforcement. "I've had a fantastic career, but now I want to get out and do a few things with my family; enjoy life a bit," said Shepherd, who's been the university's chief for 26 years. He also said he wants to give the school's new chief enough time to "get his feet on the ground" before the university helps host the 2002 Winter Olympics. University President Arthur K. Smith called Shepherd "one of the very best public safety leaders in America's higher education system" and said his skills will be missed. Shepherd, 58, will leave the 35-member police force as soon as a replacement is chosen, probably sometime this summer. REP. WALDHOLTZ RESPONDS TO HUSBAND'S ATTACKS: Rep. Enid Greene Waldholtz responded to her estranged husband's comments this week about their pending divorce, saying she now considers herself a single woman. In a meeting with the Deseret News editorial board, the freshman Republican also said she remains undecided on whether to seek a second term, but added she is confident she could raise enough money to run again. "I will decide shortly. And, no, I will not tell you which way I am leaning," she said Friday. The meeting followed accusations by her husband, Joe Waldholtz, who claimed the congresswoman was using their infant daughter for political gain while she plans a run for re-election. He also denied veiled allegations by his wife that he is a prescriptiondrug abuser and a closet homosexual. Enid Waldholtz said: "In the end, the evidence will show who is telling the truth. "I spent five years believing Joe Waldholtz and I was wrong. Anyone who gives him air time or column inches is making the same mistake I did," she said. SENATE PASSES BILL ON GAY CLUBS: The Utah Senate on Friday passed two measures aimed at curbing gay clubs in public schools after Senate President Lane Beattie dressed down Democrats who argued against one of the measures. Early Friday, senators passed a bill that would prohibit teachers from promoting or condoning illegal activities in their public or private lives. That would include their activities as counselors or advisors to gay clubs. Later in the day, they passed without debate 224 a bill that would require parental permission for a student to join a school club. I }' Only about 30% of people have "normal" feet (center). The rest have either flat, or high-arched feet. So the big athletic shoe companies make models to suit all three. The right model will help you run faster, tum quicker and stop better. But if you' re sold the wrong one, it can actually reduce your performance. That's why our Certified Fit Technicians are trained in basic foot anatomy. 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