Show Anniversary Edition Paj?e 4 O THE NEWSIEST TIIK MOST READABLE ADVERTISING THE COUNTRY o o Publishing The Most of the Best and The Least of the Worst o o o PRICELIST occas-sional- toot your own horn in this business called journalism The 'Chronicle' was doing just that with gusto in $200 Subscribe Now $200 o 4 o 4 o o 4 o 4 o o o o o It O TO KNOW ABOUT DELTA READ THE CHRONICLE pays to advertise in the Chronicle It pays to keep posted hy reading the Chronicle OAOAOAOAOAOAOAOAOAOAOAOAOAOAOAO A private peek into remembrance trove b Bob Thomas Tell as though was prying There Tor a while was unsealing into someone’s past — as though the lid of some sacred sarcophagus These were the personal remembrances of two giants in the newspaper business: both honored members of the Utah Press Association’s Hall of Tame speak of Frank A Beckwith and Frank S Beckwith father and son and former editors and publishers of the Chronicle Progress What thumbed through could not be considered invaluable treasures worthy of museum exhibition but they are most certainly tangible evidence of the ephemeral happenings of a town and its townspeople had access to were yellowed and dried What journals dating back to years even older (and newer) photographs and negatives in favorite editorials mint condition notes concerning stories to be looked into and others to be followed up Here were amateur historians’ spotty accounts of the growth of a community They told of fire in the '20s the cold and blustery devastation winters of the late '40s the schemes that followed World War — and the men who fought and died in that conflict It would be a folly to attempt to recap 76 years of journalism within the restricted columns of a weekly newspaper’s special section So we will not endeavor to do (hat Instead we will invite you to peck over our shoulder as we gingerly examine the contents of o 4 immediately following World War I It called itself 'The Greatest Boosting Organ of the Greater Delta Country Oh well nobody pays any attention to you if you refer to yourself as 'Second Best o o o Devoted to advancing the interests of Delta 'Oasis Deseret Hinckley Oak City Sutherland Woodrow McCornick and Lynndyl It ADVERTISES hy its WRITE-UP- S o days ? PRINTING UTAH Of DELTA BOOSTING ORGAN IS THE ACKNOWLEDGED — OF — THE GREATER DELTA COUNTRY o the FRANKLIN The CHRONICLE o NEVER HURTS to o WE USE THE o IT o AND ALWAYS o i O metal boxes cardboard containers and that hold the memoried mementoes of others Can anyone out there remember back to December of 1912? issue carried but two That aforementioned One whispered “In noticeable headlines on Page and Around Delta” The other barely murmurred "News of Our Neighbors” Not what you’d call "Grabbers” huh? Those columns contained not much more than short paragraph items of comings and goings of townfolks Not really “news” per se Nothing scandalous of course Absolutely nothing libelous Let's come ahead a little bit Can you recall when C A Broadlus was an “MD & Occulist” in Hinckley? Or when James Alex Melville was an torney in Delta Erastus Johnson and JE Petty were in business in Deseret as “Contractors & Builders” Verne Bartholomew was a “Veterinary Surgeon” in Fillmore? Did you follow the serialized story The Chalice of Courage — A Romance of Colorado by Cyrus Townsend Brady? It always appeared on Page 6 with drawings We learn here that: You could leave Delta back in the teens aboard Union Pacific's “Salt Lake Line” and go all the way to Los Angeles and back for $40 Post Toasties were selling for 10 cents a box V V Barron's Hotel Delta was offering “Room and Excellent Table” for $150 a day And Bishop & Wallace dealt exclusively in “Silverware & Chinavvare” Delta was in its infancy then but eagerly desirous of experiencing growing pains A brash newspaper The Chronicle dared to promote itself as “The A knowledged Boosting Organ of The Greater Delta Area” The Melville Land Company took no back seat either when it come to advertising its wares It offered arable land for $100 an acre with the promises of “Healthful Climate Good Water Diversified Crops Good Markets Trunk Line Railroad No Hot Winds No Malaria No Cyclones No Hot No Stumps No Rocks” Nights No Sunstrokes And there were other little fibs being told too The Delta Beet Sugar Factory was claiming (while advertising for help) its 300 employees were earning $25000 a month in wages An average of $83333 a man — in 1920? The names of Millard County delinquent taxpayers tilled up eight full columns in a World Wai edition Some owed as little as 40 cents Others as much as $295 Tch! Tch! Just about that time George Day's Golden Rule Store was selling coffee for 30 cents a pound and counters were displaying Christmas candy “Two Lbs 25 Cents” Those are but a handful of footnotes two men saved — for whatever were their personal reasons — from the earliest issues of Delta newspapers Perhaps in future issues we will tell you about what was occurring in the county as it grew older stronger and wiser And hope two fine gentlemen will forgive my intrusion 4 o O |