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Show Friday, September 13th, 1929 The MI·DVALE JOURNAL ' BARGAIN-Two lots Eastvale Addition, Midvale. Only $850. John Russon, care of Journal Office. FOR SALE-Attractive Four room cottage in Eastvale. Modern, except h~t. $1865.90, terms. Also a few Ane lots in Eastvale addition. E. E. Greenwood, Mitivale 264-J. f WHIPPET DOG RACING TO BE STATE FAIR FEATURE OPPORTUNITY ADS News Briefs FOR SALE OR TRADE 1 1-2 ton Federal Truck, Pneumatic tires, mechanical condition good: $500.00. I. Lester 6500 South State, Murray Utah. Tel. Midvale 175. ....~ MRS. MITCHELL 'HOSTESS Wednesday at her home on Locust Street, Mrs. Eli Mitchell entertained at a luncheon honoring her son, Kenneth and his fiance, Miss Mary Terry, who are to be married soon. The guests were served a delicious luncheon at small tables. Games followed. Those from out~of-town were Mrs. Edna Nelson, of Sandy, Mrs. C. A. Lemke, and Mrs. Hines of Salt Lake, and Mrs. Henry Bringhurst of Taylorsville. Page Four (A) Mr. and Mrs. David Bigler and fam usement Hall Wednesday evening unily of Payson, Miss Ruth Butterfield der the auspices of the West Jordan ' Mr. and Mrs. Kenneth Kerr, Mrs. Per- Stake Relief Society. Many attended the affair from here cinda Ayers, Miss Bliss Fraser and Marvin Butterfield all of Salt Lake and the playlet "Cornelia" was preand Clifton Butterfield, all of Bingham sented by Mrs. R. T. Bodell and and Mr. and M:rs. Thomas A. Butter- daughters, Hannah, and Arlene. Mrs. field and children, Thomas and Vera Spencer Miller, Mrs. 0. R. Freeman of Riverton were the guests of Mr. and Miss Jessie Farmer and Mrs. and Mrs. Samuel Butterfield Sunday Milton Bodell as pill.nist. at their home. Mr. and Mrs. Marion Stoddard, who Mrs. Alice Smith returned to her ~?me in Salt Lake Thursday after vis are en route from their home in Le Grande, Oregon, the New York, spent 1tmg two weeks with relatives here. Mr. and Mrs. Glen Freeman were Sunday with Mr. and Mrs. J. W. Nib-• the guests of Mr. and Mrs. Hyrum ley. Sorenson of Lark during the past week. Mr. and Mrs. A. W. Bateman and children of Midvale were visitors at the home of Mr. and Mrs. A. H. Dansie Sunday. Miss Mildred Pace and Miss Clara Pace of Payson, were the guests of !lr. and Mrs. Spencer Miller and fam ily Sunday. The Relief Society teachers and officers were honored at a party Tuesday afternoon at the home of Mrs. Geo. J. Miller. A program was rendered and refreshments were served to 26 guests. The hostesses were Mrs. Albert J. Crane, Mrs. Geo. J. Miller Mrs. Thos. Freeman, Mrs. John A. Butterfield and Mrs. Henry J. Tempest. Mr. and Mrs. C. E. Bigler of Salt Lake were the guests of Mr. and Mrs. Spencer Miller and family the latter part of the week. Drug Service ------ Mr. and Mrs. James M. Whitmore of Granite were in Midvale Sunday. The opening social of the First FOR RENT-2 Furnished rooms Ward M. I. A. was held Tuesday ev, Mrs. Morton Anderson, UniOill ening at the ward amusement hall. Dancing was the main feature of the Ave. &iJ.ndy, R. F. D. No. 3- entertainment. Box 270. 2t Mr. and Mrs. Milan A. Hendrickson are receiving congratulations on the birth of their first child, a boy, Sept. lOth. Mrs. Hendrickson was formerly "'"The extent to which chain stores Miss Clarissa Boyd of Bingham. The will continue to increase throughout mother and babe are at the Miller the country is not governed solely by the sum total of financial resources Maternity home and are reported to these merchandising groups can com- be doing nicely. White Rock. one of En~~:land's Fastest Mrs. S. J. Taylor of Lehi spent last mand. It is a matter of deepest conweek with her daughter, Mrs. H. C. • viction with me that neither the One of the most ir.teresting inno~ The club recently imported a number chain store nor the independent mer- Hart. vations ever offered in fair amuse- of animals from England, well trained chant can afford to depend upon what "It is increasingly common for ments will be an eight-day card of and selected for speed record-making. he now has, in order to get more. store representatives to be reMoney, of itself, does not make more chain \Vhippet dog racing billed for the It is said that dog racing is making minded by independent merchants money. Utah State Fair, October 5 to 12. big inroads on the horse racing pat"The successful merchant of the fu- that they consider the influence of the Six dog races will be held daily on a ronage in Great Britain. Sportsmen ture, whether with a chain store sys- chain store a deciding factor in instraight-away course in front of the The Herriman Ward Relief Society find it even more exciting than the creasing the trading radius of a comtem or operating as an independent grandstand. A minimum of six Whip- traditional jockey programs. It is won first place in the Art and Needle munity. It has been proved in many merehant, will necessarily be . that inpets will be entered in each race. • also growing popular at an amazing Work display and 3rd place in the dividual who brings to his community instances that customers travel a flower display held at Riverton AmThe racing animals will be brought merchandise that it needs, and under great many miles further to trade in to Utah under the auspices of the Co- rate in the larger eastern cities of the most favorable conditions possi- communities where nationally adverlumbus Whippet Racing club of Co~ America. The Utah fair will offer ble. His conduct, both as a distribu- tised chain stores may be found. lumbus, Ohio, which is said to have westerners their first card of this new "However, a careful check-up retor of merchandise and as a citizen the fastest track dogs in America. and thrilling sport. in the community, must command veals that it is not the chain store tJlat community's confidence and jus- alone, which profits from these out~ town. of-town customers. They are inclined dfy.,. its continued patronage: Mrs. Franklin T. Crane was hostess "The average chain store system is to look around to compare styles, valto the ladies of the Farm Bureau on but the elongation of an independent ues and prices. Moreover, the purMrs. Agnes Reid and daughter, Dor Wednesday afternoon of last week at store-a group of stores being oper- chases for the entire family include othy of Montpelier, Idaho, were the her home. Those present were Mrs. ated by m~thods which have been many types of merchandise not car- guests of Mrs. Elizabeth Butterfield J. H. Crump, Mrs. E. J. Freeman, Mrs proved profitable in a successful inde- ried in stock at the average depart- last week. J. S. H. Bodell, Mrs. Nephi Butterfield ~ndent store. A store's subsequent ment store. Specialty shops, hardMrs. Sarah J. Crane returned home and Mrs. Spencer Miller and Miss Anware stores and other merchants get growth into a chain store system, Tuesday from Idaho where she spent nie Crane. through the merchant's reinvesting their full share of this out-of-town the past month. Mr. and Mrs. Walter E. Crane and business. the earnings of his single store in adIn honor of the 53rd Wedding An- son,_ Daryl, Mr. and Mrs .. Samuel But"The merchant is, in the strictest ditional stores, is the only natural niversary of Mr. and Mrs. F. F. Car- terfield, Mrs. Spencer M1ller and Mrs sense, accountable to his community outlet of such a merchant's initiative. ter, a surprise party was tendered to 0. R. Freeman. were Salt Lake visi"Reduced to its simplest form, the as a merchandising servant. No com- them in the Ward Amusement hall on tors part of th1s week. munity should be expected to support chain idea merely indicates growth. Wednesday evening of last week. A Dishop F'ranklin T. Crane left on "There seems never to have been him, to buy his merchandise, unless program was rendered and dancing Monday evening for his ranch in Idhis operating plan is economical and any objection entertained by indepen!!). enjoyed. Refreshments were ser- aho. dent merchants concerning the growth his buying policies in accord with his was L.....::::;:_~..J.l.__.~:._....J. _ _ ~--Here's a way to Improve all your home bakved to over 100 guests. A purse of 46 Thomas Freeman left Monday mom of the business of an independent re- community's needs. Certainly, every dollars was presentE!tt the aged couple ing for a visit in Idaho . ing. Use Sperry Drifted Snow Flour in this tailer. The law of supply and de- merchant, whether chain store oper- The hostesses were Mrs. Zach Butter~ Mr. and Mrs. J. H. Crump entermand is considered sufficient to gov- ator or an independent store, must field, of Riverton, Mrs. Geo. J. Miller tained at a supper at their home simple muffin recipe. Note the finer results. : on himself a distributor of merern his investments. If he finds it consider Mrs. Walter E. Crane, Mrs. Henry Monday in honor of the birthday anchandise. He is an individual whom Then know you'll have this same better luck profitable to extend his frontage and Butterfield and Mrs. Spencer Miller. niversary of Mrs. Clyde Crump of the community rewards according to with all your home baking if you use Drifted to increase his floor space, he is conMany were in attendance from out of Lark. Covers were laid for 10 guests. gratulated upon his ability as a man- the character of services rendered." Snc-w !the largest selling flour in the West.l : ager. If, on the other hand, he prefers to establish his inereased floor Follow directions carefuliy. space in another neighborhood or com 11 rup~ sifted fieur 1 well-beaten egg munity, why should he be looked upon .t level teaspoons 1 c•Jp 11'111: with suspicion, his motives questionbaking powder 11 lot.le;poons o1 ed, 'Or he himself be looked upon as R tablespoon• sugar melted ~hortenlng a possible menace to the community's 1 teaspoon solt prosperity? "My attention was recently called Sifr dry ingredie-'lts into mixlr.g bowl. Beat to a summary by the Bureau of Busegg vt::l ~, add milk. Then gradually add this iness and Government Research of mixhhe t..:; dry ingredients beating until the u"'niversity oj Colorado, in which the following were listed as advansmoCJ th. l .drl shortening. Half fill weUtages accruing to other merchants beg rea ~e ::l muffin pans and bake about 20 cause of the presence of chain stores in the community: =--==---===- - -- - - - - -- m - inutes in a hot oven (4 2 s"l. 1. We'll-known chain stores help to bring in trade from the surrounding trade territory in which local mer1:hants share. 2. The scientific merchandising policies followed by chain units give the alert and progressive merchants some thing to aim at. They can study the rpolicies of the chains, emulating their good points and discarding those not 0NLY the New Durant applicable to individually owned Six Sixty-Six gives yon at SILENT THIRD stores. 3. The better merchants prefer that lowest prices Four Forward -DOUBLE HIGH their competitors have the stability First gear provides tractor power. which comes from scientific policies Speeds.·) Pioneering this Second gear gives tremendously· and a knowledge of merchandising. • increased getaway.Third gear proInefficient competitors are recognized sensational engineerin2 duces super spl·ed on hills. Fourth as more of a handicap to competent used in 90 percent of driving, merchants than are well managed and advancement in the low· gear, permits higher road speed at lower ,lREN'T these the two things water cure. It sounds teeh· soundly financed chain stores. motor speed. Fuel consumption ia priced field, Durant now decreased and car life is increued. "Not long ago, my attention was nical at first, but really it'• as you want in tires - Lo"' called to an instance in which a chain simple as A B C. em~ "in 't'-e lon1 run," and offers exclusive perform• store was located opposite a vacant Even if you could buy so freedom from tire trouble? lot. In minimum time thereafter Prices ance superiorities. Drive cleverly as to equal their cod That'• why it's I important to stores were built on the lot and occuper mile, your tire trouble ;ron to know Sllvertowns. Let pied by independent merchants who this New Durant Six Sixty- Also ••• desired to be located as near the chain would be in proportion to the Ul explain how they are made FOUR-FORTY$595 store as possible. Incidentally, both Six & note the diflerence! the quality of the tire you buy. t001h dear through, in the Prices starting at of them are to-day enjoying a thrivIsn't thi• trouble 111orlh ....,. eenter of the tire as well as WORLD'S See how its luxurious fining business. the SIX-SIXTY the outside, b:r the Goodrich ingP Our constant aim is to render quicker and better drug service without g.acrificing accuracy. All pharmaceuticals sold or used in prescriptions are of the highest quality. Vincent Drug Prescription Druggists Phone Midvale 215 IM1dvale - - - - - Utah • ••••••••• ••• I Herriman . . . M A Kr: TH Is: ! N T ERES TIN G TES T1 I • SUPERI 0 RITIES ... ... that no other lowpriced car possesses ·- · - · • •- · • - 111=-......=•=--=·=---=·~· Silver town TOUGHNESS gives you longer, trouble{ree mileage! a starting~ 9 45 AT THE LOWEST Two Fox Fur Neckpiecea PRICE• ish is in keeping with its mechanical leadership. Prices starting at 5685 All pricu F. 0. B. Lcuuing, Mich. C. J. Ridd Motor Company A new and smart conceit for fall Ia to wear two fox fur neckplec!sone white and the other sliver fox. The combination adds a winsome touch to a black suit of silk. DURANT SALES and SERVICE 43 East Center Street MIDVALE Phone Midvale 205 UTAH Vesta Batteries Pep Gas and Vico Oils West Jordan Service G. R. Sutton,Mgr. Corner of Redwood Road and Bingham llighway Tel. Mid 279 |