| Show F:'iiiiU vr ijgt WEWly q qT8WNWfrW1i tf w 'ti'ifimw tv ri'r‘"'"'-aT-'n''rHi:1-i:j-:ii- ' rr if ir 1 1 VrjrtH:L T jfriHi ftl ll" & Page 2 —The Herald Journal Logan Utah Wednesday June 23 1999 Ski Utah hopes to steal skiers from other states SALT LAKE CITY (AP) — The state's ski industry associa- tion is embarking on a major campaign to lure skiers from around the country to Utah Kip Pitou executive director of Ski Utah has set a goal of 4 million skiers for next year — nearly million more than skied Utah's slopes last season “I sal in front of my executive committee and told them we're going for 4 million skier days next year and they chuckled” Pitou said "Four million skier days is really not unrealistic The reality is we better start shooting high and going for it because we have 1 this huge investment and this great product and we’re a relative unknown” The ski industry has stalled over the past decade and Utah has been locked around the mark In comparison Colorado records nearly 12 million skier days a year and California around 7 million “We have the potential to do these numbers” Pitou said “We simply haven't aggressively gone after the business" Pitou plans to focus on bringing skiers from resorts outside Utah — from Colorado California New York and New England busi“We’re in a ness so the only way to go forward is to take skiers from other markets It’s also the least expensive way of increasing our market share” he said Utah did in fact set a record this past season Ski Utah figures show Utah's total was 3144380 skier days in 1998-9- 9 The previwas ous record set in 1994-9- 3 th 3113072 In 1997-9- 8 Utah accounted for 3101733 In comparison Colorado reported its worst season Visits dropped 82 percent in Aspen and Vail reported a drop in business last season of 16 percent Eastern resorts also reported decreases in business After taking the position at Ski Utah 10 months ago Pitou said his first task was to bring the 14 resorts together for a common goal Too many Utah areas he said were looking at the little guy next dure' as their competition instead of the resorts outside Utah “We changed all that Now MsofneM5y(): we’re working together and are focused on our objective We have a plan” he added The program will begin on four fronts: insert will go into A ski publications and will spotlight nothing but Utah skiing At a cost of $500000 “This is the most money the resorts have spent collectively to promote skiing outside of Utah” said Pitou A newsletter will go out to 230000 subscribers over the Sid Company Internet which is consite sidered the best skier-visitin the world Utah will be featured cm the "Snow Zone" a nationally televised ski and forecast show 24-pa- ge ed Ski Utah will go into key newspaper markets and produce ski inserts for the local papers It advertiswill buy and then ll ing to other companies “this way we benefit and the advertisers get ads at a reduced cost” he added Ski Utah will also target local skiers Pitou said Relatively few people in Utah ski — 15 to 17 re-se- percent in Salt Lake City and only 7 percent statewide Comparatively 25 percent of Boston residents ski After Only 74 Days of Construction! m IJ I AP photo OUIIIIIICI in enrinne OfJI iya The first day of summer brought cool wet weath-C- i er forcing this woman to take shelter under an umbrella while walking through Camperdownl Elms outside the University of Idaho administration building in Moscow Idaho Lott wants Hatch other GOP candidates to get work done WASHINGTON (AP) — With Orrin Hatch ready to launch a White House bid Senate Majority Leader Trent Lott is lamenting the prospect of having three Republican senators seeking their party's presidential nomination “I'd like for them to frankly to stay here and work on the Senate legislation rather than be out running around the country cam- paigning” Lott told reporters Tuesday Hatch press secretary Paul Smith said the Utah senator plans to formally announce he will run in the next week Hatch has acknowledged he's “the longest of long shots” but could rise in the GOP field if frontrunner and Texas Gov George W Bush stumbles Two other Republican senators — John McCain of Arizona and Bob Smith of New Hampshire — already are among the crowded field seeking their party's presidential nomination Lott said he wished Hatch well Noting that Hatch “is a key player here on a number of bills" Lott predicted that the Utah senator will have a tough job keeping up with his legislative responsibilities while campaigning "But that's his call and that's their call and they've got to make that decision and I'm not being critical of any of them” Lott said Hatch received more supportive words from his fellow Republican Utah senator Bob Bennett “I find him to be tremendously attractive" he said Bennett was blocked from reaching his Capitol hideaway office by the mob of journalists and tourists waiting to see Bush enter the nearby Foreign m Come In & See Our Unique Retro 50's Style McDonalds The Only One In Utah! Same Great Service Rela- tions room where he was to meet with senators “I guess everyone wants to see the man they think's going to be the next president of the United States" Bennett said “I’m not saying there's not going to be a coronation I'm just not lined up for it yet" Bennett said To that end Bennett will be “assisting” Elizabeth Dole in her exploratory committee And as for Bush “I would have no problem at all with him as the nominee and the next president" Bennett said In brief Hot Fresh Just For You! tm Roy resident drowns in Pineview Reservoir the games OGDEN (AP) — The body of a Roy resident reported missing Sunday has been recovered from Pineview Reservoir Martin Baro 32 was swimming with his friends and family near Cemetery Point Park Sunday when he disappeared Baro had been missing nearly three hours when his family began searching for him and notified the Weber County Sheriffs Office A swimmer found Baro's body floating face down in the water off the west end of Cemetery Point Monday afternoon Lt Klint Anderson said rescuers had search for Baro Sunday evening but had to stop when it got dark Rescuers continued to search for him Monday “We know he had been drinking earlier in the day so we're fairly certain the death is alcohol-relateAnderson said planning But the committee is trying to cut expenses and increase revenue “Everything is open” Njord said Federal Transit Administrator Gordon Linton wu in Salt Lake recently and said Olympic organizers should examine charging parking fees SLOC has requested $140 million in federal tran sit money including $58 million for temporary lots Atlanta received about $18 mil-lion for the 1996 Summer Games d” Salt Lake ponders whether lot fees ride will park-rid-e SALT LAKE CITY (AP) — The committee organizing the 2002 Winter Gaines is considering a suggestion by the Federal Transit administrator to lots during charge spectators to use park-and-ri- de The Salt Lake Organizing Committee had not planned to use the lots to make money said John Njord an engineer who is director of transportation Youth held in stabbing after clash over girl gets nasty AMERICAN FORK (AP) — A has been arrested in the stabbing of another juvenile following an argument over a girl police said Police Lt Andy Hale said the alleged assailant and a boy argued Monday night in a grocery puking lot The argument escahtfed and the two moved the fight behind the store There the 15--y ear-o- ld produced a folding knife Made and allegedly stabbed the 17- with a four-inc- h four times three times in the upper torso year-ol- d and once in the arm Hale said m Watch For Our Grand Opening elebration! 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