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Show TSAR RTVXa VAliXr LEASER, THURSDAY. OCTOBER 12. 1639 BEAR RIVER VALLEY LEADER y EAR Published at Tremonton, Utah, on Thursday of Each Week Phone SUBSCRIPTION KATES ONE YEAR (In Advance) SIX MONTHS (In Advance) THREE MONTHS (In Advance) 23-- J $2.00 $1.00 50 To Your Town ML Charlie McCarthy back, to the Following proclamations issued by the president of the republic and the governor of this state, fire chiefs and fire fighters, aided by citizens, fores tera and adjusters, are trying to ed ticate the general public concerning the dangers and damages of conflag rations. The fact that fires have des troyed millions of dollars' worth of valuable property, denuded millions of acres of forest land, exposed millions of farmers to annual risks because watersheds no longer hold back the spring freshets, is merely a statistl cal fact to most people, who continue to flip lighted clgarets out of auto mobiles, let their children play with matches and abandon live embers on leaving their mountain camps. This week an effort is being made to convince motorists, parents, campers and householders of the several ways to prevent unnecessary and po tentially destructive fires and how to extinguish them before they get be yond control. time out tor a vacation m Hawaii, ' Some fires are not results of care lessness, such as those caused by lightning or spontaneous combustion But most of them are due to ignor ance or indifference. While Ignorance may be convinved, carlessness is hard to reform. Nothing but persistent warnings will have any Influence with people who are unable to think. Their conduct is largely regulated by habit and it takes constant and unremitting reminders to replace a bad habit with a good one. In the course of time these annual periods of education will have a tendency to reduce deaths and property losses by fire. Every citl zen of every community is vitally in. terested la the campaign for safety, 999 A VA 9 9 9 William Powell, pictured here. famed "thin man" of the films, was the second screen star to make an A True Fairy Tale Send PERSONALIZED GREETING ARDS ( !; ( j v w-- , had Business men WASHINGTON whose plans may be affected by revision of the neutrality bill, now being debated in the Senate, may figure that Congressional action will not be completed until December, Capitol Hill observers say. Meanwhile it is reported that the Department of Commerce is seriously considering the establishment of a special division or a new government agency which would be devoted entirely to stimulation of trade with South America, n a market for D. S. goods due to Europe's war embroilment. And in the Department of Agricul- ture, officials frankly are predicting that the problem of surpluses will be as great next year as ever, despite the war. THINGS TO WATCH FOR-- E Lak trie batons for traffic cops xcak TV'OU a du Pont for directing vehicles at night a fog . horse-draw- four-ban- NOW ON DISPLAY AT V-- 8, twq-spo- V-- V-- 8 Seal-Bea- m color- V-- V-- c f; , STYLE LEADER FOR 794D 8. A BEAUTIFUL ENLARGED HAND COLORED TECHNITN0E PORTRAIT J v 1 With 22 Important Improvements IN LEATHERETTE FRAME FOR ONLY o o e T) SI Reg. $2.00 Value for 39c To Everyone Who Pays for a Year's Subscription to the Bear River Valley Leader LOGAN, UTAH A Free Coupon Will Be Given With Each Subscription LOCAL SALESMEN The Technitone Portraits Can be Reproduced from Any Photo, Clear Kodak or Penny Picture CALL IN OUR OFFICE AND SEE A SAMPLE ii LaMONT VANCE J. II. MILLER FORD - MEACURY - LINCOLN ZEPHER : L.... - -rrr i the lav. sail! thei heir as the; mat fer can as U 1 gon unu our in 1 lar ver 1 ed the nui we ish ere all she ter, my: ass W01 ed tha saf are 1 V the: Ger fer 'EM- -I quick-dryin- g THIS NEWSPAPER OFFICE we but be f Exe on ule if. V-- V or . three-billion-doll- ar Fords Display i tion. Christmas seals toj tuberculosis victims; the design; year is by Rockwell Kent, andri 000,000 seals have been made. ,, newed effort to get American yoc to wear hats through an essays test, with $600 in cash prizes, sp sored by the Hat Style Council, high school boys; subject "the m ing of the word hat". . . Trailers: bicycles. . . New radio of partic; use to aviators' families, because k received covers radio cl nels assigned to transport It ground tations, itinerant airpk and the government's aidways ts weather stations; anyone intere SCARE SUBSIDES As far as in weather conditions for flight j American consumers as such were i.i the location or planes can the information by tuning in. f concerned, chief effect of European get hostilities in this country was the precipitate rise in food prices in the HEADLINES IN NEW YORK week following the invasion of Po- Aviation Manufacturing Corp. p: land. Now that domestic scare has to build new factory in Tennessee subsided. In New York City, whose Gain of 13.8 per cent expectec population consumes 10 per cents of freight car loadings for fourth the country's food output, the com- ter. . . Chase National bank t missioner of markets reports retail assets cross m. prices are back to normal and that first time for any bank in histon any effect of the war has almost en- Interest rate on Commodity 6 tirely disappeared. Earlier the com- Corporation loans to farmers redt missioner had publicly absolved re to three per cent from four, effec tail grocers of any blame for the November 1. . . Utility compa; sharp price increases which pinched geared to meet any war emerjE housewives' pocketbooks, although his industry official says. . . Records department currently is investigating sumption of rayon expected fori charges by grocers that wholesalers . . . U. S. farmers growing flue-cand jobbers were at least partially tobacco vote for A. A. A. product! responsible for the rises. He lauded control of their 1940 crops. . . tape?" one chain, the Great Atlantic & Pa- ant reductions made in war risk cific Tea company, for lowering egg surance rates for ocean-goin-g cargo prices and urged other retailers to pass along to consumers and possible Your $$$$ will go far if yon n reductions. the ads. . S, Place Your Order Today m light-transmitti- When this present century came around the comer 39 years ago the Inow Keeps her penned up in a n vehicles of the period Studio all day, Kate's commentator were the outstanding methods of series also over CBS, allows her to on A the roads. little transportation tay out of doors in search of mafarther along in the years there were terial to talk about. increases in the number of automo biles. The word "roads" is historically Bob Knight, expert electric swinging guitarist, featured on correct, because a decade elapsed af Horace Heidi's "Pot o' Gold" proter 1900 before a transcontinental was an established musician gram, first-coa "road" got of surface that when only fourteen years old. He appearance on radio's "Silver qualified it to boast that it has be joined Harry Reser's combination Theatre," which is a regular Suncome highway. then as a banjoist. Today he's con- day feature over CBS. It was his The past score of years have wit sidered one of the foremost au first radio appearance of the season. nessed wonderful changes. About 300,000 miles of surfaced highways available in both. There is also a dehave been built and there are enough luxe convertible club coupe with aucars in use to accomodate every man, 1940 tomatic top as standard equipment. woman, and child, and take 'em all Three color choices are available in Now On for a ride at the same time. the Ford six in the deluxe lines. Thousands of vacationers have mo uu iut tored the 3,000 miles between the AtEnriched by refinements made pos lCtt""! UL tne CIS gearshift mounted on lantic and Pacific oceans this season sible by the manufacture under a sin is a finger-U- p and many of them have added side gle unified management of five cars the steering column under the sterring wheel. This provides trips from the Canadian border to which virtually bracket the motor increased room for driver and passen the Gulf of Mexico or the Southern car market, the Ford 8 and the cars for 1940, an- gers in the front department. There boundaries of our country. None of deluxe Ford them ever furnished a better or more nounced Saturday, present notable ad- is also a new controlled ventilation headlamps accurate description than the old vances in styling, comfort, conven- system. New are used on all types, providing great ed-man who once observed that ience and safety. ly increased driving vision at night "de world surely do move." The new cars are big, substantial Local representatives of Ralphs of A few days ago a brief item in the and powerful in appearance. Body Logan, J. H. Miller and Lamont press reported that General Motors lines are pleasingly streamlined. Front Vance, will be pleased to demonstrate had 387,824 stockholders. They are end designs are distinctively modern, new the car To $ELL 'EM, TELL at BALANCE Five or six years ago any time to suit your mostly small partners in a great bus- with low radiator grilles, long hoods convenience. Ford said greater balance be- - An Ad! Henry dividend iness, receiving earnings and deeply rounded fenders. The trimfrom the sales of hundreds of thou- ly trallored interiors are big and sands of passenger cars, trucks, Die- roomy, with plenty of seat room, leg sel engines, airplanes and electric re- room, elbow room and shoulder room. frigerators. 8 Two engines are available, a At Fall motor shows the American 85 In the Ford 8 horsepower to will be able witness remark- and the deluxe engine public with a 60 Ford V-able mechanical advantages In the engine optional in the 1940 streamlined models. Automobiles horsepower Ford V-are about six times as cheap, even Four Ford 8 and five deluxe body with all of their Increased efficiency, as the models of 1900. Scores of new types comprise the two lines. A new discoveries of the past three decades business coupe as well as a Fordor have been made from time to time sedan. Tudor sedan and coupe are that include Kettering's electric starter, duPont's lacquers, and barns, and the industry grew shatter-proo- f glass, radios, heaters, "just like "Topsy" with the amazing and better guarantees of most of the result that more than six million peoproducts that go into the car. Au- ple now have employment in that intomobiles were first built in sheds dustry and on the highways. Have CHRISTMAS SEASON k wide-ope- lalphs of Logan For A Joyous i ( About the busiest radio writer is Carlton E. Morse, who turns out five episodes a week of "I Love A Mystery, in addition to his serial of American domestic life, "One .Man's Family." His wife brews coffee for him when he suddenly gets an idea for a script in the middle or the night. roistering comedy roles on the "Johnny Presents" Tuesday Kate Smith, shown here, has an shows andnight as a tough girl on the especial liking fpr work as a com- r riday night shows. mentator. Whereas her musical In days of his recuperation from his attack of appendicitis during the summer, Dave Elman, conductor of "Hobby Lobby." added deep sea tuna fishing to his own list of spare time activities. at Hp At ' NEW YORK, Oct. 9 BUSINESS tween industry an dagriculture Rate of industrial production last help to end our economic troubk1 i idy "boomlet" is well known, the motor week neaded the 1936-3- 7 At J level. Much of this rocketing activity has done much research akmtT, arises from the heavy purchase of line utilizing soy beans as ay froin: manufactured articles by wholesalers material in automobile manufan and retailers who fear price increases. Out in Akron, Ohio, recently t V' V1 A note of warning sounded by a fewj plenty of evidence that the rubW : a.e businessmen last week therefore de- - ' dustry, Coo, is bringing the tint serves mention. They said that unless and manufacturer closer togeth retail sales "keep pace with the rise all farm implements built this I in industrial output," another slump 85 per cent roll on pneumatic lias - o 1 .iMt oci viiig i line ttiau vi uipituiwv., occur. That trade upheaval was caus and costs of doing farm wort t:ie you ed chiefly by the building up of in years ago steel wheels were in J out Sud 1937. n use. versa! and 1936 Even in ventories early from denly the plug was pulled as manu- now walk on rubber horseshoe. natu , them-found the cast iron variety is tore facturers and retailers though d with products the tops for pitching quoits behind' selves viou public couldn't buy fast enough, and barn. New applications of rubbe business swiftly ran down to a lower milking machines and creamery i who level. It's too early to pass judgment are eliminating hitches in dairy The on retail sales as there usually is duction. The DeKalb Agricultural' see some time lag. They increased, though sociation of Lafayette, Ind., xm to; . v m nut su xaai eta wauudwij a uv uuuri xuiitrts, madj coul September. From now to unnsimas, the Akron developed "vulcalorv . cthc however, will be the important per- cess, for removing excess husks 3 i silk from cobs of seed corn. iod to watch. a be over-stocke- $how. Bergen and McCarthy took 193 5 Fire Prevention Week For Education of Public 0 tc milk-wago- PATRONIZE YOUR i LOCAL, MERCHANTS ECXTCRIAl TV41?WLrM. in- as well as to your Country AMERICAN IIDOSTSIIL LIBRARY Kaaloeerin, BnUdiaft, CktoMo. IlllaoU KfHA TIONAl FERRIS L popularity for the Sunday night struments. variety hour, long the audience leader in radio, as soon as Edjrar Roger Pryor is especially deto be master of ceremonies Bergen, pictured here, brought lighted on the "Screen Guild Theatre." The job keeps him in the same town with his wife, Ann Sothern, Hollywood actress. During the past three years while Pryor was leading a band in various parts of the country, wife and husband traveled a total of 60,000 miles to spend holidays together. Anne Thomas, pictured here, is really a quiet little girl but for the past year she's been featured in Free to Pjiblit TKeon1y place intha U. S. whera catalog? and advertising matter coverinf any line tA (nuinew or product can bf obtained Fraa nd Without Obligation i the American Industrial Library. Write (or BuainaM Advertiaing Matter you art interested in; same will be promptly forwarded. IE T IS tent R surveys recorded a rise In thorities on electrified musical JAMES WALTON, Publisher I. P. WALTON, Editor and Business Manager First West Street "Behind the Scenes In American Business"! RIGHT OUT OF THE AIR -- - . Entered at tie Poetofflce at Tremor ton, Utah, as Second Clara Matter ed, rmi wir 1 I kly for |