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Show Corner Whatnot '' The Welcome Visitor Made of Spocl; AROUND THE HOUSE By BUTH WYETH SPEAKS A HOME Demonstration Agen x wrote me the other day tc ay that many of the women in her In making toast be sure the breed is at least a day old. Cut it even and rather thin, less then one-ha- lf inch; remove the crust, then toast slowly. Cut the crust in half-inc- h pieces and croutons for soup. group had made the spool shrives described in SEWING BOOK S and the end tables of spools in Book 6. "One member has an Interesting collection of pitchers and would like to make a comer whatnot for them," the letter continued. Wen, here it is ladies I With the collection of pitchers all in place. The sketch gives all dimensions Pfaid and . but for. too. o different two fashions out forn. Gingham. jlthi chambray are ,Ptri itsveSj tMjE W . To keep marshmallows store them in the bread box. as An alarm dock will save much worry in cooking. Set the alarm for the time the cooking is to be completed or as a reminder for Undivided attention inspection. may then be given to the other household interests. ass Fst tans easily. It should ' KOn: 1 ooo-tain- I Ue each to cover cost aad mailing, lend order to: edterd Hills Marinas Manic Maw 10 eenta Tsrh you are, they had to set aside much more. "How simple starting a business would be and how hazardous carrying mi an established one if all there to to do to to open shop,' and customers would from other merchants. "I doubt if 10 per cent of your prospective customers pass your tare and see your sign and window. Even those who do, see nothing but Advertising Essential to a sign, they feel no personality, no human no special information Rapid Turnover in Busi of what pull, you have to give them for their patronage. Oh, yes, you go to ness. Merchants Told. church, join a lodge or civic group and thus you give Up service to proBy MERLE THORPE motion. But you must figure out Editor of N adorn i Kutiaai e. ways to induce all prospects to try A wise and successful business out your goods and services. You man once said to me: must consider this as important as "Big business is without excep- any other phase of your undertaktion a little business grown up. Only ing. a few small enterprises ever become d "Turnover to the of any big. Why? There Is no difference business. A 910,000 stock ought to In tiie technique. Each buys, dis- turn over three times a year. 930,000 plays, sells, watches charge ac- in sales warrant from 9000 to 91,500 counts, establishes credit, Is cour- a year In advertising. Stocks won' teous, tries to render a service to turn unless there to effort The adcustomers. There Is one crucial dif- ditional 91,000 in sales nets more ference in the degree of emphasis than the first 910,000. Overhead re- the successful business places upon one practice. That, is promotion. He considers almost first the methods of getting mart customers and Observe the busiholding them. nesses around you and see if rm not right That was years ago. I have observed. Im ready to go him s step further and say that the main reason most small businesses that do not get ahead is the lack of ippn-elatio- n of, or lack of ability to promote. Now promotion to some has a bad flavor. But I use it in the dictionary meaning, to encourage, to move forward, to provide the incentive. Promotion in s business to known technically as merchandis- Promotion Is Secret Key To Success for each book .. Address Evil Means Never let man imagine that he can pursue a good end by evil means, without sinning against his own soul! Any other issue is doubtful; the evil effect on himself is certain. Southey. DONT BE BOSSED BY YOU! LAXATIVE CONSTIPATION TMtS M tr. M OWhaa you das to dogjedwp biwnle, da do-t- aka Feen-Mint et WAY lagf Mast da y ton of soar auargf and pep, toiling like a wdllienl desert diatufh ymirI nlghfereet or latertore with work the 8 dey. ItjTam Mint, the rhewlng : It tastes good, ifa M start tha of Careless With Life There is nothing of which men are so fond, and withal so careless, as life. Con-- . jwdia to Tlahhart Vegetable Ceee-pnaever M yean Ptekbe w'e S baa helped kaadnde a Unmije ef nr ing. EHSSrfC'toSTiiiaiMaSttwS Hripiag a Business Man. talked with a business man the other day who thought X could help him. He said he wasnt doing so well. Ho had recently set up in busiRelying ea Others He who relies oi anothers table ness, having raised and put 910,000 into tbs venture. This Included his is apt to dine late. stock of goods, something left over for rent, clerk hire, telephone and lights, stationery, etc. He had it budgeted down to s nickel. When he lamented tint the electric sign with his name on it cost him 930, that people didnt respond MarWei as ho expected, that gave mg my Kidney Aettea "How much did you set aside tor (promoting this new venture? X ebshbe8 X ass 1 asked. He looked at me blankly. "Here you have ev--I explained. M. erything to take care of customers. But what provision and thought have tlrsd.Mrvaea. all wei set. Ottos dps you given to getting the customers at Mdesy erWsddw fluids to coma tor and give you a trial? ' ttmaa1 Do you think that when they happen Tty Dtort Mk Deart help Iks down this way they are going to Mdsajrs to paa og toiwfSi auaaa body waste. Ttop ton tod Mrs thaa ton a drop in just because you are Ara a new store? Out of curiosity? Do aaBtorg sfpabtta sppraraL you trade that way? Perhaps, some one dtegi unties with bis present merchant may 'give yoii a triaL But trade does not float around, hlt- It must havo a reason. Dressing Up Helps. WNU W 4040 "Now, you appreciate this s little when you put up a sign, and dress your window. But you let n stop Beyond Help Too late the bird cries out when there. You have not faced the accit is caught essary item, as necessary as rent v light or heat the item of encouraging customers to come in. Successful merchants after they aro established set aside from S to 5 per cent of their sales to be spent In holding their old customers and attracting new ones by advertising. When they were getting started, as sad otto lapstUks baa tbs UtogMss Toe X I DOTSRiM come-a-runni- life-bloo- Vaca-A-M- iat FEEN-A-MINTT- cent, Nama .X Angel Falls w sf&idS o inaccessible that viewed only from thethey were discovered by a s s s yows 'Venezuelan govern officially and approprii christened them Angel tolls Vesl requires longer cooking than beef because it has less fat and more connective tissue. Additional such as seasonings chopped celery, onions and parsley placed over the top during its baking improve the flavor. Beef, Iamb and pork, however, require only salt and pepper for CCHOOL girls will love to wear fog. this pretty frock and it's so a s very becoming to all of them! A novelty container which will Flared at the skirt, wide at the hold several of the handsome vine shoulders, design No. 8763 fills plants is a clear glass bowl about them out, at the age when they five inches in diameter. Plants shoot up like beanpoles. And the such as the ivy or philodendron high-cprincess skirt scoops in will take root in such bowl filled gratifrringly at the waistline. with clear water, and the effect This pretty frock makes up is stunning. charmingly in a combination of -- mm wrxn steaks Drawer It was. 11 ass I s a service to our naden and Mo. S a description of tha other numbers; k&N wtt MH of clfTT an diraettons fulijrmuetre tod. Thar an I, Iom A slphoa of charged water is an excellent fire extinguisher, as the carbonic acid gas in the water helps to stifle the flames. The siphon can be tilted, and the fluid will carry to s considerable height such as the top of a blazing curtain. I rink order to; hi there- - Wbea using pastry flour in cook- ing use a little more than when using bread flour. Bread flour thickens a little stiller than pastry flour. an These homemaUng booklets 5$ skt pwS. ' Tj"11 Bud tors be handled carefully during the cooking. Even a small amount of fat in a frying pan will ignite if it la overheated. A kettle of deep fat can quickly produce quite a blaze.. and instructions. The triangle shelves are cut from one bond as shown at the left The second shelf from the bottom needs six holes. AH the others have three holes each. The design may be varied by using larger spools at the bottom for the first spool shove and below each shell Use extension curtain rods to fit the holes in the spools. A little glue between spools makes the whatnot rigid. When finished, it may be stained or painted. 1 Mskeitup.tofo, or chaiiiq or-ml- 1 America Scene of Many Although printing was invented and used long before America was colonised, many "firsts in the history of printing occurred In this country. The first training school for printing and other mechanical arts was founded in Harmony, Ind., in 1826. The first typecasting mschlns was invented by William M. Johnson of Philadelphia in 1828. Tha first successful newspaper to MEBLE THOBPE Pioneer Press Helped Conquer U. S. Frontier u ut By ELMO SCOTT WATSON Editor Tka Publisher? Auxiliary. The little group of backwoodsmen, lulling in the sunshine in front of a log cabin on the river bank, lazily speculated on who was polling a clumsy raft in midstream currents and why he was aiming for their side of the shore. As the traveler succeeded in reaching his objective large stump handily by a narrow strip of sand, the idlers sat up There was a crude little handpress of wood and iron, a strong-bo- x tied with leather throngs jingling with the sound of metal type; two "inkers, (deerskin balls stuffed with wool and attached to wooden handles) and unbdle after bundle of paper. The onlookers gazed at tha cargo, then at each other. "We are certainly goin to havo us a newsOld Settler drawled. paper, "Thats just what weve been needin' here for a right smart spell On tributaries of the great Misbordersissippi, or in boom-towing the Great Plains; in mining camps or the cattle country the advent of the printing press was the ASK ME ANOTHER t symbol of civilization. Dismantled into packs for mules to carry, or crowded on the bed of a Conestoga wagon the press arrived, with the types and paper, and the owner thereof was a westward-farin- g frontier editor. Hard on his heels, as s rule, came the pioneer preacher, together with the school master. The Press helped to conquer the wilderness. Dixon Ryan Fox. president of the New York State Historical society, has written: The printing press to a social instrument, especially when in the regular production of a newspaper it keeps the diary of the community, maintains a forum for its discussions and provides an exchange for its commerce. It to a public institution and yet at the same time, a private industry. "Seldom in those early days, or later, was a printer called to a community with general and responsible assurances of support, as a minister, or a teacher to called. Each risked not only his time and effort but the capital tied up in an extensive and cumbersome No equipment pioneers needed more courage to face disappointment than this vanguard of moving on their own frontiers just behind that of the homemakers . . . Heroes of the civil state no leu than of the battle field, these men bore a close relation to the American progress end they worked in the elation of public service." The frontier era of American history is long since erased. But in villages and citiu today there are editors who are carrying on the traditions of the pioneers In journalism. Examine the country press tor evidence that there are newspapers which "keep the diary of the comthe munity, report life, death, love, business the human and simple accounts of American energies. These like their forerunners who risked lives and in the westward march, still work in the elation of public serv- mains tha same. Its tha increase that brings the profit Go out after that additional 10 per cent Storekeeper sr Merchant? This man was not a merchant He was a storekeeper. There to a vast difference. The storekeeper puts a "sign in his local paper and whines about its being charity or The merunnecessary expense. chant spends time in preparing each week on paper what ha would say to 1,000 prospects if he called upon them personally. Ha makes it the first item on his weekly calendar. As definite, a chore as opening up in the morning or sending out his bills on the first of the month. And the cost of sending this personal invitation into the homes of possible customers he includes not as an expense, but as an investment as important and necessary as the same amount invested in goods on the shelves. Many successful business foen are called, but few are chosen. The buying public stands ready to respond to personality,, real service, expert buying. The opportunity may be there. The storekeeper to there, waiting, but the public doesnt know and is woefully indifferent to finding out Tha storekeeper tafcys too literally the Emersonian fiction that the people win learn in some mysterious way of the better mousetrap, and he waits. The merchant on the other hand, loses no time in telling the people about tha' better mousetrap, for ha realizes jhat time to money. ice." editor-publishe- day-by-d- ? A Quiz With Answer Ottering Inhumation on Various Subjects sod A (1756-1763- Strange Facts I 50-fo- ,By 2L FAMOUS GIVE ME THE stratosphere FUER SLOWER-BURNIN- G CIGARETTE EVERY for-tun- es 1 CMnsarO-Ceai- catenas, doon sod loot grandson, served but one month of amntablei, the old worn look, the stun his term as President? took, the ugly fingerprisa . . . is 7. How are fortunes told in 1. Approximately how soft wirm loTfUcr long is China? the Panama canal? yesis igo...i hum that lasts...udl 8. How many people are killed 2. How many innings was the longest major league baseball in this country each year by game ever played? 3. During what war did the British complete the conquest of CanThe Answers ada from the French? HOPS, WAX, Minis, 1. Approximately 50 miles. 4. Has the South Magnetic pole nv AND MOTH SMAT 2. A 1 to 1 tie was played by ever been reached by man? 9. What part of the edible por- Brooklyn and Boston in 28 innings Loose Tongats tion of the average watermelon is in 1920. How can we expect anothi 3. Seven Years' war water? ). our secret if we cannot 4. No. Sir Douglas Mawson keep 6. Which of the Harrisons, Wilit ourselves. liam Henry, or Benjamin, his came within a few miles of it 5. Approximately 92.4 per cent 6. William Henry Harrison, who died one month after his inauguraSalt Lakes NEWEST HOT tion. 7. In China fortunes are told by reading the lines on the soles of All Wires Down I the feet as well as the markings 8 Per Cent Film on the palms of the hands. 8. Some 2,000 Bath people in the United States are either killed or inC During the Pareshnath procesby lightning each year. Of sion, staged yearly by the Jains in jured those India, all telephone, telegraph and about killed, the annual average is nine men to each woman. trolley wires crossing the line of march are temporarily removed so that the Great Indradwaja, a Loquacious Conductor banner, can pass without Aimed to Make Self Clear being lowered. C The average motion picture, "Fare, please! Fare!" when released, contains only 8 per The passenger paid no attention. cent of the film that was "shot ' Fare, please during production. Although the Still tiie passenger was oblivi02 per cent that goes into the ed- ous. itors wastebasket is not entirely the ejaculatory term, wasted from a technical standsaid the conductor, I point, it does sometimes contain Fare, Hotel songs, small parts in their entirety imply no reference to the state of the SQUAI TEMPLE and even whole scenes that have weather, the complexion of the admirable blonde you observe been taken on expensive sets. OpswHe News Wh fa tiie contiguous xscoKnna seat, nor even 4L The longest baths on record are to the Rates $1.50 to HJO those taken by the patrons of the safed quality of the service vouchIfta BrtAridfaiyteahiH mineral spring resort it Shira-hon- e, ration. by Ithis philanthropic corpoat this hsistihl tofidf merely alluded in a MeaTCSOS8ITZS.fi Japan. Many of the bathers manner perhaps delicain lacking will lie in the large, shallow tanks but not in conciseness, to the cy for three weeks at a time, pack- monetary obligation set up by ing smooth stones on and about your presence in this car and sugInquire Within themselves at night to prevent knock that gest you Go to liquidate. your bosom; turning over and drowning in thfjr At this point the passenger and ask your heart what X Colliers. sleep emerged from his trance. know. The Questions editor-publisher- Early Type Styles Firsts in Printing History important contributions to typogsell for s penny was tha New York raphy were made while printing wai Sun, which was started September stm young. Nicholas Jensen pro-duced roman-fac- e 9, 1833. type In 1470. Ths Thomas Edison, when 15, printed flist italic typo was designed by the first newspaper ever produced Aldus Manutius in 1501. Garamond on a moving train in 1853. of France, about 1540, Caslon and In 1772 tha first successful type Baskervillo in England, about 1720, foundry was established in Ger- and Bodonl in Italy about 1768, each mantown, Pa. type of testing distinction The first electrotype plates from designed To these names should be added forma type wert made in Boston in that of Frederic W. Goudy who is 1846. still at work in America. Maybe your furniture fas1 Maybe It k lovely underneath... Why don't you Why dort TOO go ind get i to r Polish... ud ton ad have a drew? Fiat, k dm b TIME FOR EXTRA MILDNESS. I LINEAR THE OTHER EXTRAS ,COlNESS EXTRA IN CAMELS, TOO flavor SET 5msobk, IM EXTRAS WITH SUJWEfl-- MELS THE CIGARETTE OF COSTLIER TOBACCOS- - |