OCR Text |
Show -- TOE IBMGIHIAM IBULLETIM H VOLUME THIRTY-SEVE- N BINGHAM CANYON, UTAH, SEPTEMBER 22, 1927 z " " ; NO, 18 ADVERTISING IS INDISPENSABLE TO SUCCESSFUL BUSINESS INSTITUTIOWS Merchants who consistently tells public of wares gets most of the trade and his customers do not have to foot advertising bill. When the manager of an organization that sells its mer-chandise on such a narrow margin of profit as the Schramm-Johnso- n Drug Company, asserts that advertising is indispens-able to successful business there no longer is any logical argu-ment about it. And since the firm advertises only in the local field, it must necessarily follow that he means newspaper ad-vertising. There is no argument against news-paper advertising. If the merchant doesn't advertise he cannot possibly sell as many articles as his competitor who does, for the reason that the people de not know he is in existence. It stands to reason that the mer-chant who consistently tells the public about his wares gets most of the trade and his customers do not have to foot the bill for the reason that volume of trade regulates the profit mer- - chunt most demand to meet the over- - head expense and still add to his bank account for living expenses, interest on investment and savings. Advertising can be likened to the bouys placed in dangerous waters to keep the ships off the rocks. These bouys stand out as guides to safer water. The same is true of advertis-ing which warns the public where they can buy the best brand of goods. When a merchant places an advertise-ment in a newspaper he signs his name to it as guarantee that the public will be treated honestly and fairly. A clothing merchant who can sell 25 garments can take a smaller profit than the one who does not advertise and consequently cannot expect to sell more than half that number. 4 - ; The manager of the local store of one of the largest organizations in this section, an institution that has been built up because it has created a volume of business, says advertising is indispensable. Very apparently his organization realizes that to get volume it must have something more than low prices, and to get this volume it advertises. As we said before this answers all argument against news-paper advertising. ROAD COMMISSI ACCEPTS BINGHAM HIGHWAY PROJECT NORTH OF TOWN County finishes graveling of surface and throws two mile stretch open to public; Dahlquist congrat-ulate- d on getting work done before winter; Is big improvement. The state road commission at a conference with Commis-sioner R. T. Dahlquist, head of the roads and bridges depart-ment, this week accepted the newly constructed stretch on the Bingham highway from the end of the pavement to the corporte limits of the town. This action insures that the road will be well maintained until it has settled enough to insure satisfactory laying of pavement. , has not received attention. In addition to constructing the two mile stretch for Bingham, Commis-sioner Dahlquist has with the town in oiling and otherwise im-proving the streets in the canyon. Under contract with Pickering Bro-- ' thers, the project was graded for a distance of two miles. After the grad-ing had been done, the county graveled the surface at a cost of less than , $3,000, making one of the best and at the same time one of the most econom-ical stretches of highway in the county L. E. Barnett, forman at the county shops and supervisor of highways, has had direct charge of the work and has made a creditable showing. The new highway is a vast improvement over the former road, which had to be worked a good share of the winter months to keep it open. The new highway has been con-structed higher up on the hill and will be exposed to the sun, making it pos-sible to dry out quicker than in the past. Construction of this highway will be of great benefit to the resi-dents of this community and thanks is extended to Commissioner Dahl-quist and his fellow commissioners in pushing this work to completion before winter. During his conference with the state road commission, agreement was also entered into whereby a stretch of the state highway between Midvale Junc-tion and Midvale city will be widened. Under the agreement the road will be graded and graveled by the state for-- . ces and the hard surface will be laid by the county. Construction of this project will eliminate a ditch which has been a ser-ious menace to traffic on this road for a number of years. It will also be a great aid to eliminating the conges-tion of traffic at this point. ' With the finishing of the Bingham stretch and the proposed improvement in Midvale, the road department has achieved no little success during the first year of Commissioner Dahlquist's administration. Not only have these roads been looked after, but those who have made trips to various other points in the county, declare that the highways were never in better condi-tion than at present". Practically all of them have been graded and gravel-ed. Roads that are no more than lit-tle alley ways have been put in first class condition and the highways which bear the burden of the traffic have been made into regular boule-vards. For the past three or four months . i there has not been a complaint come A into the county road department that Gangway Q ' I . County Treasurer Sends out 57,000 Tax Statements Sending out of more than 67,000 tax notices to property owners in Salt Lake county, was completed this week, it is announced by acting County Treasurer Walter A. Day. Work of sending out the notices has been underway for the past several days. These notices list the amount of taxes due as computed under a tax rate of approximately 30. mills for Bingham. This is divided largely as follows: Ten mills for Bingham town; Jord-an school district, 7.9 mills; county, 4.7 mills and state, 7.3 millB. The Bingham tax is raised from 29,72 last year to 29.92 mills this year. The notices sent out this week by the county treasurer call for the pay-ment of more than $8,000,000 before Nov. 30, when taxes become delin-quent. Treasurer Day following the prece-dent of last year will permit payment of taxes by installment up until delin-quent date. Sewer Line Laid In North Gulch by Residents Under a community plan a sewer line of several blocks has been laid in north gulch under the direction of PI. M. Standish, sanitary inspector. The pipe for the line through this district, which is one of the most thick-ly populated in the canyon, was donat-ed by the Highland Boy mine officials and the trench work and laying of the pipe was done by the residents in that vicinity. At the request of the residents, the county commission appropriated $100 for the hiring of mechanics to fit the pipe together and make the proper connections. When the work is completed more than 18 homes will have been connect-ed, making them modern in every respect. During the past the sewage of this district has been turned into the gulch, developing a most unsanitary condi-tion, especially during the hot summer months. With the new improvement this menace to the health of the resi-dents will be eliminated and it is an-ticipated a more healthful condition will prevail. Firemen Arrange to Get Returns From Oreat Fight i i V Don't forget that the returns of the Tunney-Dempse- y fight will be given out at Fireilall No. 2, Thurs-day night, this mpans tonight. The program' wilT.be absolutely free. Following the fight returns a card party will be given and re-freshments served. , Admission will be 25 cents. ' Richardson Will Make Survey of . Price Flood Area D. J. Richardson, field executive for the Pacifiic division of the Red Cross, and well known in Bingham for his work here during the slide catastrophe in 1925, has arrived in Utah from San Francisco and is now making a survey of the recent flood devastation in Car-bon county. Before going to Price, Mr. Richard-son, conferred with Acting Governor II. E. Crockett, with respect to the situation. During the week Governor Dern who is now in Denver conferring with rep-resentatives of the Colorado river bas-in states, with respect to settling the differences between the states, made a survey of the Price region earlier in the week and immediately appealed to the Red Cross for help. This ap-peal was the result of a mass meeting held at Price at which it was deter-mined as nearly as possible monetary needs and requirement of the people in the devastated area. At this meeting Governor Dern was advised that at least $75,000 would be needed for immediately relief. The entire damage will run into hundreds of thousands of dollars. Mclntyre Declares War on Speeders; Gives Speed Limit Chief Deputy Sheriff James R. Mc-lntyre of Bingham, has declared war on the speeders. "The present condition is absolutely intolerable," said officer Mclntyle, "and we do not propose to stand it. Espec-ially is this true , with respect to the speeding past school houses. "With the large attendance that we have in school and the little ground provided for campus, it is absolutely impossible to keep the children from playing in the street. The law pro-vides that automobiles must slow down to eight miles an hour when passing a school house. This is the law and we propose to enforce it. Since com-ing to Bingham it has been beyond my comprehension how some of the residents of this community can have so little regard for the lives of child-ren as to speed and speed continuous-ly past the school houses. It is a won-der to me that not more accidents have happened.. The situation is one that requires the of every good citizen, to curb. It is to be hoped that it will not be necessary to resort to drastic measures, but they will cer-tainly, be taken, if this wild driving is not stopped." Bingham Kiwanis Club Guests of Salt Lake Crowd Members of the Bingham and Park City Kiwanis clubs were guests of the Salt Lake organization at a dance and dinner at the Forest Dale club in Salt Lake last week. Local Kiwanis are loud in their praise of the entertainment and good fellowship exhibited by the Salt Lake aggregation. Arrangements for the next Thurs-day' evening meeting of the local or-ganization have been made. The pro-gram will be featured with addresses by Principal Atkins School registra-tion and T. H. McMullen, coach at the Bingham high school, will discuss ath-letics ' In the school. r Scott Linnell will preside at the meeting and has promised to adjourn in time for everyone to hear the fight return. Big Double Header Wrestling Match; Dern to Referee Preparations have all been com-pleted for the big double header wrestling match, Sept. 26 at the Old Princess building in Highland Boy. Steve Strilich, Bingham youth, who is the veteran of a number of local bouts, will meet Mirl Christensen, Logan sensation and Pat O'Shocker of Chicago will tangle with Al New-man of Salt Lake. Both bouts will have a one hour limit, the decision going to the winner of two out of three falls. Ira Dern, middleweight champion of the world will referee'. O'Shocker is one of the best wrest-lers in the middle west and was brought to Salt Lake to tangle with some of the best talent in the capital city. In bringing him to Bingham, local promoters have spared no ex-pense to give the wrestling fans of Bingham a worth while card. . Mayor Neslen of Salt Lake Goes To Cheer Dempsey Mayor Neslen of Salt Lake left dur-ing the week for Chicago to attend the Tunney-Dempse- y and to aid Jack in regaining the world's championship. Mayor Neslen went by airplane and will return the same way. He left Salt Lake Saturday evening and ar-rived in Omaha the following morning, continuing on to Chicago at midnight the same day. It is understood that in addition to Mayor Neslen a number of' other well known Utahns will be at the ringside on the championship night. Marcusen Makes Reply to Letter of Welfare League Carl R. Marcusen, Republican state chairman, this weelcmade reply to re-cent statement of the Social Welfare league regarding alleged misconduct on the part of several Salt Lake coun-ty officials. ' " . ' ' Chairman Marcusen advised the lea- - ' guex officials, including Dean Milton Bennion of the University of Utah, that if the association would produce the evidence he would gladly present it to the state committee and to the' proper law enforcement officers for action. Copper, Lead are Active According to N.Y. Reports Following a favorable statistical report for August, considerable activi-andt- y has developed in the copper and lead market during the past week, which undoubtedly speaks better times for Bingham. Producers were reported as decided-ly firm and minimum quotation was 13 cents. The demand for export copper is considerably better than for sometime. , , Lead was also active and consumers are declared to have contracted for fair quantities.' An advancing market abroad and a decrease in stock ap-parently attracted a large number of buyers. Deputy Hendrickson Takes Bingham Place Deputy Sheriff W. H. Hendrickson, who has served on the force of Sheriff Patten since the first of the year and prior to that time was a member of the Salt Lake police department, was transferred to Bingham during the week. He will replace Deputy Sheriff J. L. Ewing, who has been in Bingham since the first of the year. Deputy Hendrickson since coming into the sheriff's office has done some creditable work in rounding up a num-ber of criminals in Salt Lake and vic-inity. It was largely through his ef-forts that one of the most notorious wool thieves working in a number of northern Utah counties, was rounded up and convicted. Numerous other cases of similar success could be call-ed to mind. In coming to Bingham, the town has secured the services of an efficient and courteous officer. Officer Ewing will be transferred to the Salt Lake office where he is well acquainted and will be able to render valuable service to the sheriff's office in that section of the country. I Tia Juana Becomes a Gretna Green f California's new law requiring a couple to post three days' notice of intention before receiving a license to marry has turned Tla Juana, Mexico, into a Gretna Green. The law there requires no notice whatever, and hundreds of couples have taken advantage of that fact Judge Francisco MIrsnda la seen above joining a couple from San Diego. ' - Sending a Message to the President HS5Li : -I Just before President Coolldge left the Black fiitls he receded a message by carrier pigeon from the boy scouts of Tacoraa who had climbed to the mmmlt of Mt Ranler. Above the route arc tecs relea&i&f the plgeoa. v ''T .s;X,t,i .1.;. Bingham High to Meet Grantsville Friday, Sept. 23 The Bingham high school boys will meet the Grantsville football team in the first game of the season, Friday Sept. 23. The game, which promises to be a fast one, will be played at the Utah Copper ball park. . It is planned to have the game begin sharpley at 4:30 p. m. Admission will be 50 cents. Although school has been underway less than a month, Coach McMullen has the boys in fair shape an'd prom-ises to start the season right by tak-ing the first game. Every resident of the town is urged to come out and boost for the local boys. , Attorney Cole to Build Apartment on Markham Ave. Announcement was made this week by A. C. Colei local attorney, and one of Bingham's best bosters, that he is planning to erect a two story brick apartment house at No. 15 Markham. The construction will be under the direction of John Dunn, well known contractor. An apartment house is one of Bingham's needs at present and the erection of such a building by Mr. Cole will be good news to a num-ber of residents. r Special Announcement The new Community House at High-land Boy will be dedicated on Sunday, October 2nd at 3 p. m. Come and see our beautiful new building, and get ' the inspiration of the service. Dance at Highland Boy School House The Highland Boy school will give a dance in the school house, Friday evening. A good time is assured all. |